Marketing Operations Specialist - United States
2 weeks ago

Job summary
We are looking for a Marketing Operations Specialist to play a critical role in supporting our marketing initiatives—with a focus on state level marketing campaign work—by ensuring data integrity, optimizing CRM systems, and implementing efficient processes for campaign execution.
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Responsibilities
- Built and executed marketing campaigns within HubSpot—including emails landing pages forms workflows ,
- Maintained clean accurate HubSpot data monitored lead lifecycle stages source tracking field mappings ensured reliable reporting campaign execution managed state-level segmentation lists correctly targeted suppressed outbound campaigns made recommendations needed improvements maintained dashboards campaign performance reports Salesforce supported data needs analysis reporting Sales partners recommended new tests experiments optimizations based performance insights worked closely Senior Marketing Manager Marketing Operations Manager robust calendar opportunities national campaigns as needed partnered Sales operations smooth accurate lead handoff process
Job description
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