- Develop and implement targeted marketing campaigns around a cohesive strategy and message to generate qualified leads across various channels (digital, print, trade shows, etc.).
- Manage and optimize platform online presence, including website content, social media engagement, and search engine optimization (SEO).
- Research and identify new market opportunities and potential customers – new market development with contract manufacturing emphasis.
- Explore ways to drive organic growth via penetration, NPI and pricing optimization.
- Work with operations team to understand capacity and best opportunities to pursue.
- Oversee opportunity pipeline and manage funnel. Work with quoting to generate quotes and proposals to win targeted work.
- Qualify leads, build relationships, and convert them into paying customers through effective communication and presentations. Drive contract based or LTA work, and work with leadership on securing commitments.
- Develop and deliver compelling sales proposals tailored to specific customer needs.
- Conduct competitive analysis and pricing strategies to position our offerings competitively and differentiate.
- Find customer pain points and help develop solutions that resonate.
- Manage assigned customer accounts, fostering strong relationships and ensuring ongoing satisfaction with operations team.
- Proactively identify current customer needs and recommend solutions that contribute to their success, including looking for new opportunities to provide service.
- Manage customer expectations throughout the NPI project lifecycle and ensure clear communication through launch to production.
- You have to be hungry to win and grow, act with integrity and be consistent.
- You've got a Bachelor's in Marketing, Business, Engineering, or similar. This is our ideal, but it's your drive that truly matters. Technical/Engineering background preferred.
- You bring to the table 3+ years of B2B sales/marketing ("commercial") success in a manufacturing environment (machining ideal), especially in a commission-rich environment, preferably with services.
- Digital marketing prowess? Lead generation genius? We're looking for both. Able to build an opportunity funnel and manage new opportunities.
- Able to oversee various commercial support entities including external contractors, freelancers, and teams.
- Your communication skills are second to none, with a knack for cold calling, engagements, initial negotiation and presentations.
- A multitasking wizard, you're adept at juggling multiple accounts and opportunities with grace. 80/20 lens – able to actively manage time to accounts by A, B, C breakdown.
- Fluent in Microsoft Suite and CRM tools, with a keen interest in manufacturing and machining processes.
Business Development Representative - Cleveland, United States - Cornerstone Manufacturing Group
Found in: Appcast Linkedin GBL C2 - 1 week ago
Description
Business Development Rep – Manufacturing
Who We Are:
Cornerstone Manufacturing Group is on a mission to help revitalize U.S. manufacturing and impact a million people. How? By building a premier provider of top-tier precision manufacturing services, that takes care of team members, customers, and the communities we operate. We're in growth mode and looking for someone to help us drive our strategic and tactical objectives in the commercial arena.
The Opportunity:
We're seeking a highly motivated and results-oriented Business Development Representative (BDR) to join our growing team. You'll play a vital role in driving new business growth through a strategic blend of marketing, sales, and customer account management activities as well as interfacing across with strategy inputs with acquisitions and manufacturing initiatives. This is a commission-based role with a base salary package to provide a strong foundation for your earnings potential.
Your Mission, Should You Choose to Accept:
Marketing and Lead Generation:
Sales and Lead Nurturing:
Account Management:
What Makes You a Perfect Fit:
Why You'll Love It Here:
A competitive base comp plus commission structure based on generating new business and increasing sales means your financial goals are within reach.
Our comprehensive benefits include health insurance, PTO, and more, underlining our commitment to your well-being.
Ready to make a tangible impact in a place that values your expertise and drive? Join us on our journey.