- Marketing Leadership:
- Develop and implement comprehensive downstream marketing strategies to drive revenue growth, increase market share, and enhance customer engagement in alignment with divisional and organizational goals.
- Analyze market trends, customer needs, competitive dynamics, and product performance to identify opportunities and risks.
- Collaborate closely with upstream marketing, sales, and R&D teams to ensure alignment across product lifecycle strategies.
- Program Execution:
- Lead the execution of marketing initiatives, including product launches, promotional campaigns, sales enablement tools, and customer education programs.
- Monitor and measure the effectiveness of marketing programs and adjust strategies as needed to maximize impact.
- Partner with cross-functional teams (e.g., regulatory, clinical, operations) to ensure seamless execution of marketing plans.
- Team Development and Engagement:
- Build, mentor, and lead a high-performing downstream marketing team, fostering a culture of collaboration, innovation, and accountability.
- Provide coaching and professional development opportunities to elevate team capabilities and career growth.
- Promote diversity, equity, and inclusion within the team and organization.
- Customer and Stakeholder Engagement:
- Build strong relationships with key customers, thought leaders, and stakeholders to ensure Hologic remains a trusted partner in breast surgery solutions.
- Represent the division at industry events, conferences, and customer meetings to gather insights and strengthen brand presence.
- Operational Excellence:
- Manage budgets and resources effectively to ensure marketing programs are delivered on time and within scope.
- Utilize data-driven decision-making to optimize marketing strategies and align with organizational objectives.
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA or advanced degree preferred.
- 10+ years of experience in marketing or sales within the medical device industry
- Strong track record of success in product launches, customer engagement, and market growth strategies
- Demonstrated ability to lead and develop high-performing teams in a fast-paced, matrixed environment
- Deep understanding of the medical device market, particularly in women's health or surgical solutions, is strongly preferred
- Exceptional strategic thinking, analytical, and problem-solving skills
- Proven ability to collaborate effectively with cross-functional teams and influence stakeholders at all levels
- Outstanding communication and presentation skills, with the ability to articulate complex ideas clearly and persuasively
- Experience managing resources and timelines to deliver impactful results
- Ability to travel as necessary for occasional business-specific meetings or events
- Knowledge of breast screening procedures, technologies, and customer needs
- Familiarity with regulatory and clinical considerations in the medical device industry
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+ Develop strategic marketing tools and initiatives for our Breast Biopsy portfolio of products.+ Analyze date and performance metrics to optimize future strategies.+ Manage day-to-day field-based inquiries and requests.As a global leader in diagnostics medical imaging surgical s ...
Marlborough $106,700 - $177,800 (USD)1 month ago
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Downstream Marketing Manager, Breast Biopsy · At Hologic, we are passionate about advancing women's health through medical technology innovation. As a global leader in diagnostics, medical imaging, and surgical solutions, our mission is to enable healthier lives everywhere, every ...
Marlborough, MA1 week ago
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Hologic is seeking a dynamic and results-driven Marketing Manager to develop and execute strategic marketing tools and initiatives for our Breast Biopsy portfolio of products. · This role is ideal for a detail-oriented professional with 3-5 years of relevant experience in product ...
Marlborough $106,700 - $177,800 (USD) Full time1 month ago
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We are seeking a dynamic and results-driven Marketing Manager to develop and execute strategic marketing tools and initiatives for our Breast Biopsy portfolio of products. · Bachelor's degree in Marketing, Communications, Business or related fields. · 3-5 years experience in mark ...
Marlborough, MA1 month ago
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Description · Downstream Marketing Manager, Breast Biopsy · At Hologic, we are passionate about advancing women's health through medical technology innovation. As a global leader in diagnostics, medical imaging, and surgical solutions, our mission is to enable healthier lives ev ...
Marlborough, MA, United States1 week ago
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We are seeking an experienced and dynamic Senior Manager, Downstream Marketing to lead and drive the strategic and operational marketing efforts for the Breast Biopsy portfolio. · Develop and implement comprehensive downstream marketing strategies to drive revenue growth, increas ...
Marlborough $129,600 - $216,000 (USD)1 month ago
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Hologic is seeking an experienced and dynamic Senior Manager to lead the strategic and operational marketing efforts for the Breast Biopsy portfolio. · ...
Marlborough, MA1 month ago
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At Hologic, we're an innovative medical technology company that enables healthier lives everywhere, every day. We are also a company that prospers and grows, which is why we've been able to expand our offerings to empower even more people and champion women's health. · What powe ...
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The Upstream Marketing role - Product Manager will be instrumental in driving global decisions on pre-stage gate concept assessments and serve as the marketing lead for new product development projects from concept to launch through end-of-life. · ...
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At Hologic, we're an innovative medical technology company that enables healthier lives everywhere, every day. We are also a company that prospers and grows, which is why we've been able to expand our offerings to empower even more people and champion women's health. · What powe ...
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The Product Manager, Biopsy will drive global decisions on pre-stage gate concept assessments, organic and inorganic, and serve as the marketing lead for new product development projects from concept to launch through end-of-life. · ...
Marlborough $106,700 - $177,800 (USD) Full time1 month ago
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Description · This role may be Fully Remote or Hybrid · The Upstream Marketing role - Product Manager, will be instrumental in driving global decisions on pre-stage gate concept assessments, organic and inorganic, and will serve as the marketing lead for new product development p ...
Marlborough, MA, United States1 week ago
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The Upstream Marketing role - Product Manager will be instrumental in driving global decisions on pre-stage gate concept assessments. · Global upstream product management with a focus on our market leading biopsy franchise · Collaborate with cross-functional teams to meet milesto ...
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Boston1 month ago
Sr Marketing Manager, Breast Biopsy - Marlborough - Hologic
Description
Sr Marketing Manager, Breast Biopsy
Marlborough, MA, United States
Position Overview: Hologic is seeking an experienced and dynamic Senior Manager, Downstream Marketing to lead and drive the strategic and operational marketing efforts for the Breast Biopsy portfolio. This individual will be responsible for balancing high-level strategic objectives with hands-on execution of critical marketing programs, while also fostering the development and engagement of a high-performing team. Reporting to the Senior Director of Marketing, this role is ideal for a seasoned professional with a proven track record of leadership in the medical device industry, particularly in downstream marketing.
Key Responsibilities
Qualifications:
Preferred Skills/Experiences:
So why join Hologic?
We are committed to making Hologic the company where top talent comes to grow. For you to succeed, we want to enable you with the tools and knowledge required and so we provide comprehensive training when you join as well as continued development and training throughout your career. We offer a competitive salary and annual bonus scheme, one of our talent partners can discuss this in more detail with you.
If you have the right skills and experience and want to join our team, apply today. We can't wait to hear from you
Additional Info:
The annualized base salary range for this role is $129,600 to $216,000 and is bonus eligible. Final compensation packages will ultimately depend on factors including relevant experience, skillset, knowledge, geography, education, business needs and market demand.
Agency and Third-Party Recruiter Notice:
Agencies that submit a resume to Hologic must have a current executed Hologic Agency Agreement executed by a member of the Human Resource Department. In addition, Agencies may only submit candidates to positions for which they have been invited to do so by a Hologic Recruiter. All resumes must be sent to the Hologic Recruiter under these terms, or they will not be considered.
Hologic, Inc. is proud to be an Equal Opportunity Employer inclusive of disability and veterans.
#LI-LW1
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