Senior Manager, Content Marketing - Somerville - Tulip Interface

    Tulip Interface
    Tulip Interface Somerville

    1 week ago

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    Description

    Senior Manager, Content Marketing

    Tulip, the leader in frontline operations, is helping companies around the world equip their workforce with connected apps, leading to higher quality work, improved efficiency, and end-to-end traceability across operations.

    Companies of all sizes and across industries have implemented composable solutions with Tulip's cloud-native, no-code platform to solve some of the most pressing challenges in operations: error-proofing processes and boosting productivity, capturing and analyzing real-time data, and continuous improvement.

    A spinoff out of MIT, Tulip is headquartered in Somerville, MA, with offices in Germany and Hungary. Focused on composable, human-centric solutions for industrial environments, Tulip is disrupting the MES category and has been recognized as a World Economic Forum Global Innovator. Tulip has also been named one of Energage's Top Workplaces USA and one of Built In Boston's "Best Places to Work" and "Best Midsize Places to Work" for 2024.

    About You:

    You are a results-driven content marketer with a passion for creating high-quality, engaging content that drives business growth and supports marketing objectives.

    You thrive in a fast-paced environment where you can balance creativity with strategic thinking to deliver content that resonates with target audiences and fuels the marketing funnel.

    With writing, SEO, and social media expertise, you understand how to leverage content to support demand generation, lead nurturing, and customer engagement.

    You bring strong project management skills to the table, ensuring that content initiatives are executed on time and in alignment with broader marketing campaigns.

    You are an excellent collaborator who enjoys working with cross-functional teams, including product, marketing, and sales, to create content that aligns with business goals and engages audiences at every stage of the buyer's journey.

    What We Need:

    We are seeking a highly skilled Senior Manager, Content Marketing to drive the development and execution of our content marketing strategy.

    This role will be responsible for creating and implementing comprehensive content marketing strategies that support business objectives and marketing goals.

    The ideal candidate will have a deep understanding of SEO best practices, keyword research, and how to optimize content for search and lead generation.

    Key Responsibilities:

    Content Strategy and Execution: Develop and execute the content marketing strategy to support business objectives, with a focus on driving awareness, engagement, and conversions.

    SEO and Lead Generation: Optimize content for search engines and lead generation. Manage SEO efforts, including keyword research, on-page optimization, and ongoing content updates to drive organic traffic.

    Content Creation and Management: Development of a wide range of content formats, including blog posts, case studies, white papers, eBooks, podcast episodes, and video scripts.

    Social Media Management: Develop and manage content for the company's social media platforms, ensuring messaging aligns with broader content marketing efforts.

    Cross-functional Collaboration: Work closely with product marketing, demand generation, and sales teams to ensure that content aligns with product launches, campaign initiatives, and sales objectives.

    What We Offer:

    We offer a competitive salary of $120,000 - $150,000 per year, plus benefits including health, dental, vision, short-term disability, long-term disability, life insurance, AD&D insurance, flexible spending account (FSA), commuter benefits, parental leave, and 401(K).

    We are an equal opportunity employer and celebrate diversity, equity, and inclusion in the workplace.

    Please note that we do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.



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