- Responsible for the overall health of clients' event tracking infrastructure
- Implementing, maintaining, and documenting tracking solutions in tag management systems such as GTM, & Adobe Launch
- Identifying and resolving data quality issues across a variety of data sources
- Developing scripts to pull data from data objects, dataLayers, JavaScript variables, or the DOM
- Implementing and configuring CDPs (Customer Data Platforms) such as and Tealium
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- Implementing server-side solutions like server-side Google Tag Manager to transport analytics and ads tracking data to vendor/internal endpoints using an intermediary endpoint
- Configuring GA4 (Google Analytics 4) platforms for clients, including custom reports, conversions, goals, and channel groupings
- Auditing Google Analytics Platform implementations for accurate reporting
- Partnering with internal Wpromote teams to collect business requirements and effectively translate them into technical and functional solutions
- Communicating complex requirements to technical and non-technical audiences
- Mentoring Junior Analytics Engineers by reviewing deliverables to ensure quality assurance checks and best practices are in place
- A Bachelor's degree (or equivalent work experience) is required
- 2-3+ years of web development or comparable analytics experience
- The ability to work independently and proactively escalate issues up
- Tagging proficiency in different frameworks
- Understanding of server-side solutions that transport data from the server endpoints to analytics platforms
- Understanding of Mobile Measurement Platform tracking
- Knowledge of analytics platforms such as GA4, Adobe Analytics, and/or Amplitude
- Knowledge of Consumer Data Platforms
- Valued thought leadership in the digital marketing atmosphere
- Hands on experience with server side tracking and privacy tools
- Ability to prioritize multiple obligations and deliver quality, accurate work
- Desire to maximize the development of self and others
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Analytics Engineer - Remote, United States - Wpromote
2 weeks ago
Description
The Role
We are looking for an Analytics Engineer to join our fast-growing Technology team here at Wpromote. In this role, you will grow our clients' marketing performance goals by implementing best in class conversion tracking across a variety of analytics and ad platforms. You will manage an assigned work queue and will be responsible for testing and quality assurance. You will have the opportunity to learn new languages and platforms, including developing custom tracking solutions to help client teams measure key performance indicators.
At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek's Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what's possible in marketing.
We offer:
-Remote-first culture
-Half-day Fridays year round
-Unlimited PTO
-Extended Holiday break (Winter)
-Flexible schedules
-Work from anywhere options*
-100% paid parental leave
-401(k) matching
-Medical, Dental, Vision, Life, Pet Insurance
-Sponsored life insurance
-Short Term Disability insurance and additional voluntary insurance
-Class Pass Credits and more
The anticipated annual salary for this role will range from $80,000 - $98,000, based on consideration of a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and respective state's salary threshold for exempt employees. The total compensation package for this role will include benefits (listed above).
*This position may be performed remotely in most states within the US, with some exclusions
**While this position is remote-friendly, preference will be given to candidates based in Los Angeles, Chicago.
***This position is not eligible for immigration sponsorship
Important Notice: Beware of Job Scams
Wpromote recruiting communications will only be sent through our official channels via email addresses. If you see a posting elsewhere that is not reflected on , it may be a fraudulent posting. We do not require payment or fees during the hiring process nor do we request sensitive information, such as Social Security numbers or payment details. Please safeguard yourself against possible scams and contact us if you encounter any suspicious activity.
#LI-JJ
#LI-Remote
You Will Be
You Must Have
Wpromote is committed to bringing together individuals from different backgrounds and perspectives, providing employees with a safe and welcoming environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace.
Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Wpromote.
This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. For more information on E Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS.