Web Landscape Strategist - Philadelphia, United States - Scout

Description

Job description

NOTE: No C2C, please.

NOTE: This is a remote, US-based role, working Eastern time zone.

NOTE: Sponsorship is NOT available for this role.

NOTE: This is a 6-month, full-time role, with possible extension.

Job Title: Web Landscape Strategist

Aquent Studios is seeking a Web Landscape Strategist to work with one of its top clients' Omni-Channel Excellence Hub team to lead the effort in monitoring external web trends and focusing on qualitative/quantitative data gathering/insights to help our client evolve into being more data-driven with respect to web evolution. This data and information are important in informing its overall commercial web strategy in the pharmaceutical industry.

Requirements:

• Pharma industry experience ( NOTE: THIS IS NON-NEGOTIABLE)
• Digital/Web Strategy/Competitive Intelligence experience (MUST HAVE)
• Specific in-house pharma experience as opposed to agency

Specific responsibilities include:

• Competitive web landscape insights gathering and analysis - secondary research
• Gathering, cataloging and analyzing global and country web-related market research
• Regulatory insights gathering, including cataloging of country-level restrictions for web
• Gathering output from CX work as input into commercial web strategy
• Proposal for gathering additional HCP and HCC/patient insights for web
• Additional support for web team, as needed

Minimum requirements:

• Previous healthcare/pharma industry experience
• Experience with data sets, especially competitive intelligence and/or external trends
• Understanding of web analytics, Google Analytics
• Independent worker and strong collaborator

Desired skills:

• Experience with competitive analysis tools

ABOUT US:
Aquent Studios is a global creative studio that delivers scale, speed and efficiency to the world's most recognized brands. We create the work that matters the most to them—work that has a real impact on their business. As an Aquent Studio team member, you'll have the opportunity to engage with the largest and most influential companies in the world, solving design challenges and extending their brands across tactic types and platforms, including digital design, UI/UX, video, motion, content, print design, web development, and more. If you want to do work that matters in a collaborative setting that values ingenuity and personal growth, you have found the right place