Marketing Specialist - Bay Area, California

Skyline is Building Better Together · Come join us at Skyline Construction, a leader in commercial interior construction founded in 1996. Today, Skyline operates multiple offices located throughout California, Washington, and Illinois. Skyline is 100% employee-owned, and has been ...

Job description

Skyline is Building Better Together
Come join us at Skyline Construction, a leader in commercial interior construction founded in 1996. Today, Skyline operates multiple offices located throughout California, Washington, and Illinois. Skyline is 100% employee-owned, and has been recognized as one of Inc. Magazine's Best Workplaces for the past 5 years.  We believe that we are "building better together."
  What's in it for you? This position is located in San Francisco. The Marketing Specialist is responsible for developing local marketing activities with a strong focus on leading and supporting pursuits that drive new business. This includes creating high quality proposals, presentations, branded materials, public relations content, and other key marketing deliverables that help position the company competitively. In this role, you will ensure that all materials produced and shared internally or externally reflect the highest level of quality, alignment, and differentiation in the marketplace. The ideal candidate is able to handle work that requires rapid turnaround times and strict deadlines, while maintaining accuracy, organization, and attention to detail. This role reports to the Regional Marketing Manager.
As a Marketing Specialist, you will serve in the following areas:

Pursuit Management

• Manage the full pursuit process including proposals, RFP responses, qualifications packages, and interview presentations.
• Write compelling custom content, develop visuals/infographics, and design assets such as resumes, project sheets, and custom proposal pages
• Coach Operations teams on interview messaging and structure. Conduct post interview debriefs and prepare follow up materials

Project Marketing

• Coordinate all project marketing efforts including custom jobsite signage, ordering swag / logowear, client gifts, project photography and videography, and other promotional assets
• Coordinate with third party vendors to schedule professional photography and videography
• Develop case studies to market the company's project portfolio through written content and visuals

CRM & Data Management

• Maintain the CRM database and ensure accuracy of project and client information
• Support bid and resource reporting along with related meetings
• Assist with client survey processes

Public Relations

• Draft and submit press releases, award submissions, and people on the move announcements
• Track media coverage and support companywide PR efforts

Branding

• Support the development of branded materials, following companywide brand standards

Events & Client Engagement

• Assist with planning and executing internal and external events such as sponsorships, client gatherings, networking events, and recruiting activities
• Coordinate vendors and create supporting presentation materials
• Represent Skyline at company and industry hosted events

Content Development

• Brainstorm and develop content with the Regional Brand Manager and Branding team
• Produce written content for biographies, project stories, website updates, social media, and internal messaging

Marketing Strategy & Collaboration

• Participate in the annual marketing planning process
• Stay current on industry trends and share new ideas to elevate marketing initiatives
• Collaborate with regional and companywide marketing teams to coordinate workload and maintain brand alignment

The successful candidate will possess:

• Bachelor's degree in Marketing, Communications, Graphic Design, or a related field, or equivalent experience
• At least 2 years of marketing experience, preferably in the A/E/C industry
• Familiarity with proposal preparation in the A/E/C industry
• Excellent written and verbal communication skills
• Strong organizational skills with the ability to manage multiple deadlines
• Proficiency in: MS Office (Word, Excel, PowerPoint), Adobe InDesign & Photoshop, CRM platforms, Canva
• Experience coordinating events and vendor relationships
• A strong design eye and confidence working with branded templates

What We Are Looking For...You are someone who:

• Is creative and passionate about visual storytelling
• Thrives in a collaborative and fast paced environment
• Communicates clearly and professionally with all levels of the organization
• Takes initiative and approaches challenges with a positive mindset
• Manages competing deadlines with accuracy and confidence
• Handles sensitive information with discretion

Perks and Benefits

• Employee Stock Ownership Plan (ESOP)
• Competitive Medical Insurance plan options including an HSA plan with Company deductible contributions.
• Dental Insurance
• Vision Insurance
• 401K Plan Matching
• Paid vacation and sick leave
• Life Insurance
• Flexible Spending Account (FSA)
• Gym reimbursement program
• Ability to enroll in various voluntary benefits ( Pet Insurance, Identity Theft Protection, Legal Assistance and more.)

$70,000 - $90,000 a year The actual salary will be carefully considered based on a wide range of factors, including your skills, qualifications, experience, and location. The range is subject to change and may be modified in the future. Based on you meeting our benefit eligibility requirements, we offer the following benefits: health, disability, life, dental, vision, Employee Stock Ownership Program and other retirement plans.
Skyline is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, age, religion, sex/gender, sexual orientation, gender identity/expression, marital status, medical condition, national origin, genetic information, ancestry, military/veteran or disability status or any other bases under the law.
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