Business Development Representative - Lakewood - DigaCore Technology Consulting

    DigaCore Technology Consulting
    Description

    Business Development Representative (Healthcare & IT/MSP)
    Location: Hybrid - New Jersey (with flexibility for field meetings, events, and trade shows as needed).
    Core Responsibilities:

    • Execute daily outbound prospecting (phone, email, LinkedIn, events) into target healthcare and mid-market accounts to create first-time appointments and sales opportunities.
    • Qualify prospects by identifying stakeholders, current IT/MSP stack, pain points (security, compliance, uptime, support), budget, authority, need, and timing.
    • Own or support parts of the sales cycle: discovery, light solution positioning, coordinating with Account Executives/leadership, and progressing deals to close.
    • Manage and nurture inbound leads from marketing, events, and referrals, quickly responding and converting to qualified meetings and opportunities.
    • Maintain a deep understanding of DigaCore's managed services, cybersecurity offerings, cloud/modern workplace solutions, and support models to articulate value clearly to non-technical healthcare buyers.
    • Research accounts and contacts within EHR/EMR clinics, specialty practices, surgery centers, and other healthcare entities to personalize outreach and identify trigger events (growth, new locations, compliance gaps).
    • Use CRM HubSpot to log activities, manage pipeline, maintain clean data, and produce accurate forecasts for leadership.
    • Collaborate with marketing on campaigns, sequences, events, and content tailored to healthcare and regulated industries.
    • Participate in relevant industry events, webinars, and networking groups to build relationships and generate pipeline for DigaCore.
    • Provide structured feedback from the field on messaging, objections, competitive intel, and product fit, especially in healthcare IT and MSP opportunities.
    Required Experience & Skills:
    • 2-5 years in a quota-carrying BDR/SDR, Inside Sales, or Account Executive role with a consistent track record of hitting pipeline and revenue targets.
    • Experience generating pipeline and closing deals (not just appointment setting), ideally in IT services, SaaS, or technology consulting.
    • Direct or strong exposure to healthcare clients (providers, clinics, practices, or health systems) and familiarity with topics like HIPAA, PHI, and compliance-driven selling.
    • Strong technical aptitude; can quickly learn and explain MSP services (managed endpoint, network, security, cloud, backup/DR, help desk) and translate them into business outcomes.
    • Comfortable with high-volume, high-quality outbound: cold calling, email, LinkedIn, and social selling.
    • Proficiency with CRM, sales engagement tools, and basic sales analytics/reporting.
    • Excellent written and verbal communication, presentation skills, and executive-level presence.
    • Self-starter who thrives in a growing MSP environment, comfortable with process improvement and experimentation.
    Nice-to-Have:
    • Direct MSP or IT services selling experience or selling into the MSP channel.
    • Experience selling cybersecurity, cloud, or managed infrastructure into healthcare or other regulated industries.
    • Experience working with standard sales frameworks (MEDDIC, SPIN, Challenger, etc.).
    Benefits:
    • Nationwide medical insurance
    • Dental insurance
    • Life insurance gifted to all employees
    • Long-term disability insurance gifted to all employees
    • 401k and company matching
    • Generous PTO policy
    • HSA and FSA options
    • Paid training and certification assistance
    • Flexible working schedule
    • $500 sign-on bonus
    • Team building events

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