Brand Manager - Los Angeles, United States - 24 Seven Talent

    24 Seven Talent
    24 Seven Talent Los Angeles, United States

    2 weeks ago

    24 Seven Talent background
    Description

    FT/Direct Hire

    $120k-$135k

    Hybrid in Mid-Wilshire area

    MUST BE BILINGUAL in ENGLISH/KOREAN

    Must have Beauty or Skincare Experience

    Our client, a growing beauty and personal care company is looking for a Brand Manager to join their growing team The Assistant Brand Manager is responsible for supporting the development and execution of category brand strategy across all channels.

    Were looking for someone whos obsessed with growing awareness of brands through experimenting with new tactics and strategies, grounded in data, and creative in approach to grow the fan base for our brands.

    Responsibilities

    Develops a rolling product innovation calendar and product development timelines

    Lead decision making on the evolution of the respective brand portfolio by leveraging data, consumer insights and product expertise.

    Responsible for all aspects of brand management from initial concept to go-to-market including and not limited to: concept brief, copy, product positioning, competitive advantage, copy, artwork, etc.

    Establish positioning, identify target audiences, and develop marketing plans with specific objectives across

    the channels.

    Evaluate analytics to extract key insights for future product development and go-to-market strategies and growing the category or brand in the market

    Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration with cross-functional teams to launch on time.

    Responsible for the decision-making regarding content, production, and planning of all channels.

    Close partnership with relevant cross-functional teams

    Lead the category team by being transparent, evaluating performance, and providing coaching and feedback

    Qualifications

    A Bachelor's degree is required; with 5-7+ years of progressive and successful experience in product development and/or marketing

    Demonstrated track record of people development and leadership

    Experience leading in a matrix environment and cross functional teams

    Experience in successful partnership with R&D / Supply Chain / Sales organizations to develop innovative

    products supported by specific and relevant story-telling, then execution is required.