Director of Production Strategy - New York, United States - TAG

Description

JOB QUALIFICATIONS

• A Bachelor's degree from an accredited university or equivalent is required. A combination of education and work experience may be substituted.
• At least eight years' experience in a marketing strategy role
• Strong subject matter expertise in Digital Media and Creative Production
• Demonstrated strategic and business acumen to make a strong contribution to the ongoing development of the Tag business proposition
• A minimum of 5 years' experience in client or customer service environment
• A minimum of 4 years' previous management experience. Must demonstrate effective supervisory and leadership skills
• Understands commercial offering
• Established accomplishments in successfully growing volume, profitability and client satisfaction
• Proven effective decision-making skills required to manage complex operations
• Demonstrated strong written and verbal communication skills. Expertise in narrative development and presentation building

JOB DUTIES

(* denotes an "essential function")

• Partner closely with the Growth org to define the roadmap for media-led production and performance marketing
• Lead the development of media-led production solutions for new business efforts
• Partner with CGO to develop value propositions, sales materials and GTM strategy
• Develop frameworks and tool kits that help to empower our account teams, creatives, strategists, and solutions teams to sell Tag across our business
• Deliver compelling presentations to senior level client and partner stakeholders
• Align our technology roadmap to resolve the customer's long-term and short-term content strategy problems
• Staying up to date about the latest global and local production trends, innovations and insights - including but not limited to virtual production pipelines, creative automation, data-driven creative, creative analytics, dynamic creative optimization, digital twins, modular content, offshoring, AI meta tagging etc.
• Speaking at symposiums, events and other forums to educate our clients and staff about latest innovations in production environment
• Define production strategies and tactics for new business challenges and opportunities, crossing the now, next and then
• Building performance metrics for tracking ROI, measuring results and strategies, building reporting methods and reporting back on failures and successes

Per New York state requirements, this posting reflects the salary range for this position for a New York based individual: $200K-205K maximum per annum. Compensation varies depending on job-related factors such as experience, responsibilities, and business needs. For all other states, please inquire with the Tag Talent Acquisition Team.

This is the opportunity to work in an environment that best suits your needs, fueled by flexible hours and locations, strong supportive benefits, career training and development and, most importantly, an inclusive environment that eliminates barriers and elevates voices, giving every member of the Tag team an opportunity to be seen and heard.

We've made a strong commitment to diversity and inclusion and are taking a stance on equality in the workplace. We support sustainability, in our organization and with our network of partners and suppliers.

As an ethical employer, Tag will never ask job applicants to provide private, sensitive information upfront or make offers of employment contingent on financial requests or responsibilities from any candidate.