- Performance Marketing Analysis: Use data analytics tools to monitor and analyze marketing campaign performance across various channels such as digital advertising, social media, email, and SEO
- Growth Marketing Strategy: Create and execute data-driven growth strategies focused on acquiring and retaining customers
- Data Analytics: Gather, interpret, and present data insights to guide marketing decisions and optimize campaign performance
- A/B Testing: Develop and conduct A/B tests to assess the effectiveness of marketing initiatives and discover areas for enhancement
- ROI Optimization: Continually optimize marketing spend to maximize return on investment (ROI) and meet business objectives
- Cross-functional Collaboration: Collaborate closely with our dedicated team to boost efficiencies, foster synergy, and drive innovation
- Minimum 1-3 years of experience in digital marketing, with a focus on performance marketing
- Bachelor's degree in Marketing, Business, or related field
- Familiarity with performance marketing, growth marketing, and data analytics
- Proficient in data analysis tools such as Google Analytics, Adobe Analytics, or similar
- Strong analytical skills with the ability to interpret complex data and derive actionable insights
- Experience with A/B testing methodologies and tools
- Excellent communication and presentation abilities
- Capability to thrive in a dynamic, fast-paced setting and adapt quickly to changes
- Values in growth mindset, grit, adaptability, and creative thinking
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Digital Marketing Analyst - Needham Heights, United States - CustomGPT
1 day ago
Description
Join our team as a Digital Marketing Analyst specializing in performance and growth marketing. You will have a crucial role in analyzing data, conducting A/B tests, and implementing strategies to enhance our marketing efforts. The ideal candidate will excel in data analytics, have a growth mindset, and thrive in a fast-paced environment.
Reporting and Presentation: Compile and deliver regular reports and presentations to convey key findings, insights, and suggestions for improvement
Required Qualifications
Key Considerations
No visa sponsorship: We are unable to sponsor work (or green card) visas. US citizenship or green card is required.
No remote work: This position is based at our office in Needham, MA. We believe in-person interaction is vital for our collaborative culture.
About Us
At CustomGPT, we are at the forefront of the AI revolution, providing innovative solutions that are reshaping industries. With our cutting-edge technology, we have rapidly grown to be recognized as a top player in Generative AI, alongside industry giants like Microsoft, Google, and Amazon. Our dynamic team is dedicated to creating something extraordinary, offering companies the ability to analyze their data effortlessly using AI technology. Join us and be part of a red-hot AI startup poised to revolutionize businesses with our intuitive, no-code platform.
