Digital Marketing Specialist - Topeka
1 month ago

Job summary
This position supports the planning execution and optimization of email campaigns.The Digital Marketing Specialist will develop implement digital marketing strategies to support business objectives manage execute email campaigns based on stakeholder needs and marketing calendar.
This includes building new journeys updating existing journeys A/B testing deploying emails in Salesforce Marketing Cloud optimizing email campaigns for deliverability mobile rendering best possible open rates assisting in design content creation lay out campaign workflows tagging coding content links tracking against a cross-channel environment acting as liaison representing CX voice customer cross-departmental meetings committees.
Job description
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