- $85,000- $105,000 annually depending on experience
- Full-Time, Exempt Employee
- Yearly Bonuses
- Medical – 95-100% Employer Contribution for Employee Premium
- Dental, and Vision Insurance
- Long-Term Disability Insurance - 100% Employer Paid
- Long-Term Care – 100% Employer Paid
- Generous vacation, sick leave, and holiday policies
- Yearly Cost of Living Adjustments
- Robust Retirement Plan including 401k match and profit sharing
- Employee Parking or Bus Pass
- Collaboration with firm management and other departments to assist in the development of and ensure the effective execution of marketing initiatives
- Development of all marketing materials for firm-related events
- Collaboration with media organizations and advertising agencies
- Management of the firm's online presence including but not limited to the firm website, online directories, and social media profiles
- Content creation for firm website and firm social media platforms
- Implementation and monitoring of current marketing campaigns to ensure all timelines are followed and objectives are being met
- Development of brand marketing and exposure plans/objectives
- Identifying potential new marketing opportunities
- Research legal services and professional services industry trends for purposes of marketing initiatives and related content creation
- Plan and implement firm in-person and web-based events, including logistical tasks, venue selection, vendor coordination, RSVP management, and on-site event support
- Coordinate and implement post-event activities, such as follow-up communications and evaluation
- Assist in creating client and prospective client communications
- Prepare reports to evaluate the effectiveness of marketing initiatives
- Help create and maintain brand guidelines and messaging across all marketing materials and channels
- Work with firm leadership to help manage media relations, press releases, thought leadership publications, and speaking engagements through all marketing channels
- Assist in developing and managing the marketing budget
- Bachelor's degree in marketing, communications, or a related field
- 7+ years of Marketing experience in the professional services industry (preferred)
- Knowledge of marketing-related business practices, including advertising, market research, technology, and budgeting
- Proficient with marketing-related software to assist in the creation of marketing collateral
- Familiarity with digital marketing tools, platforms, and channels
- Time management and organization skills for planning and executing both large and small marketing projects and initiatives
- Excellent written and verbal communication skills
- Strong attention to detail
- Goal-oriented and proactive
- Basic understanding of website management and content management systems.
- Ability to work effectively in a team environment, collaborating with attorneys and firm staff
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Marketing Manager - Sacramento, United States - Boutin Jones Inc.
Description
Legal Excellence. Business Sense.One of our proudest accomplishments as a law firm is the work environment we have created. The values we apply to our workday, and the fun we have together
At Boutin Jones, our people are our greatest asset. Our dedicated, hard-working attorneys and professionals work as a team in a collaborative environment. We place a high value on legal excellence and service to our clients. Here, you will find that you can truly "be you" and find the perfect balance of professional growth opportunities, challenging work, good friends, and fun.
Our law firm stands out not just because of our progressive benefits package, engaging work, and smart business decisions, but because of the people who make up this firm. The way we mix hard work with enjoyment isn't overly complicated. It is a genuine expression of how much we enjoy working together. Yet even while we love taking over the homerun terrace for a River Cats game and going on our annual family hike, it is as rewarding knowing our benefits package is the equal of nearly all regional law firms. Some of the best things about working at Boutin Jones are the creative ways we have fun together—but we don't make them a substitute for professional fulfillment. We think one without the other sounds just a bit too much like other law firms.
The Opportunity
Boutin Jones is looking for a Marketing Manager to join the team. The Marketing Manager is responsible for assisting with developing marketing strategy and implementation and supporting and facilitating all marketing efforts. This includes but is not limited to enhancing, maintaining, and monitoring the firm's online presence across different channels, branding across all professional and social platforms, the creation of marketing materials and promotional items, and other administrative tasks to support Boutin Jones.
Our Compensation package shows how much we value our team
Monday – Friday 8:30 am to 5:30 pm.
This position is 100% in office
Essential Duties and Responsibilities
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