Digital Media Planner Buyer - Arizona, United States - TEC Group, Inc.

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    Description

    Join a dynamic and community-driven team known for its exceptional work, where fostering a positive culture and delivering outstanding results is the top priority. Our client offers the flexibility of remote work along with the option to work from an inviting office As a Digital Media Planner Buyer, you will have the freedom to work from home or the office while being available for both scheduled and spontaneous meetings with clients or team members as needed.

    Responsibilities:

    As a valued member of the team, you will be responsible for:

    • Enhancing advertising strategies across different platforms by planning and purchasing media.
    • Addressing tracking pixel issues to ensure accurate campaign reporting and optimization.
    • Managing digital media campaigns across various platforms, including PPC search, paid social on Facebook, LinkedIn, Google, Bing, programmatic, and direct buys.
    • Optimizing PPC campaigns based on key performance indicators (KPIs) like lead generation, site traffic, CPA, CPM, and viewability.
    • Providing regular performance reports through presentations and decks compiled from multiple tracking sources.
    • Ensuring timely and accurate client and vendor media billing and addressing discrepancies promptly.
    • Staying updated on industry trends and implementing best practices to stay ahead of the curve.
    • Managing vendor relationships and understanding each platform's methodology and product trajectory.

    Qualifications:

    To succeed in this role, you will bring:

    • Experience working in a full-service advertising agency is essential.
    • A minimum of 5-7 years of digital media experience, preferably within an agency setting.
    • Strong problem-solving abilities, attention to detail, and the capacity to multitask and prioritize.
    • Proficiency in digital media technologies, including ad servers, DSPs, and tag management.
    • Familiarity with PPC platform features, metrics, and attribution methods, with expertise in best practices.
    • Proficient in MS Office tools, particularly PowerPoint and Excel, including advanced functions like pivot tables and macros.
    • Excellent written and verbal communication skills with a keen eye for grammar and punctuation.

    By joining our client's team, you will be part of a culture where work-life balance is prioritized, and flexibility is key. As a valued member of the team, you will have the opportunity to work with top industry professionals, stay updated on the latest trends and best practices, and contribute to innovative and successful campaigns. Don't miss out on the chance to advance your career in digital media.