- Develop annual and long-term regional marketing strategy that defines market development, marketing activities, promotions strategies and related objectives for flow cytometry reagents.
- Conceptualize, develop, and execute regional marketing plans, including evidence generation, market shaping, advertising and promotion, sales tools, seminars and KoL Management etc.
- Design and run market- and segment- specific Omnichannel marketing campaigns in partnership with Global Marketing, Country Marketing, Digital marketing, and other key stakeholders.
- Translate science, technology, & customer requirements into marketing messages and product positioning, and effectively communicate that to country teams and customers.
- Conduct technical product and positioning training for internal and external customers.
- Effectively partner and collaborate with global and country marketing leaders, R&D and Medical/Scientific Affairs, Public Affairs, and external stakeholders to expand the scope and utility of flow cytometry to newer application areas for incremental growth.
- Work closely with cross-functional teams Finance, Supply chain, Applications, Country Marketing and Commercial teams -to execute go-to-market strategy and drive new product launch excellence.
- Conducts analysis required for strategic decision support relating to target markets, market segmentation, SWOT analysis, competitive intelligence, and product positioning.
- Develop competitive strategies through competitive intelligence and market analysis.
- Support country teams in competitive pricing for flow cytometry reagents.
- Develop high impact educational and engagement programs to strengthen BD's knowledge leadership in flow cytometry.
- Build and enrich KOL relationships, collaborations, and partnerships in support of regional marketing objectives.
- Create compelling content and marketing assets to drive demand generation and accelerate product adoption.
- Maintain oversight and perform ongoing in-depth pricing analysis of portfolio products across countries, to identify areas of improvements. Ensure country pricing and commercial strategies are in line with overall regional / global guidelines.
- Adhere to all company policies, procedures and business ethics codes and ensure that they are implemented.
- Support additional marketing efforts as required by the CASAJ team.
- Degree in Life Sciences and/or Marketing (MBA preferred)
- Prior exposure to flow cytometry and/or exposure and experience of application, market development/market shaping in the field of Immunology, Cancer cell biology or related disciplines.
- 5+ years of relevant experience as a Product Manager and/or Marketing Manager in Life Sciences.
- Effective communication skills to clearly articulate technical and scientific product information to both internal and external customers.
- Willingness to travel to help both internal and external customers.
- Results oriented and highly motivated to succeed. Enthusiastic and independent.
- Meticulous and organized in strategy deployment.
- Ability to interact well with all levels of associate within country and region to drive revenue generation and smooth business operations.
- Strong business acumen and strategic thinking.
-
Setup 1
3 weeks ago
Becton, Dickinson & Company Broken Bow, United States1.1 This is an entry level position that outlines the following requirements of a Setup I position. It is the responsibility of the Setup I to learn and understand all of the essential functions, responsibilities and demonstrate Safety, Quality, Deli Forklift Operator, Mechanical ...
-
Setup 1
3 weeks ago
BD (Becton, Dickinson and Company) Broken Bow, United States**Job Description Summary** · JOB SUMMARY · This is an entry level position that outlines the following requirements of a Setup I position. It is the responsibility of the Setup I to learn and understand all of the essential functions, responsibilities and demonstrate Safety, Q ...
-
Setup 1
2 weeks ago
BD (Becton, Dickinson and Company) Broken Bow, United StatesJob Description Summary · C Shift · Shift: This is a 12 hour rotating shift (6:00 AM - 6:00 PM) · Scheduled to work 7 days in a 14 day period (2 on, 3 off, 2 on, 2 off, 3 on, 2 off. Every other weekend is scheduled off.) · The Production Molding Operator - DMT l reports directly ...
-
Setup 1
3 weeks ago
BD (Becton, Dickinson and Company) Broken Bow, United StatesJob Description Summary · Job Description · We are the makers of possible · BD is one of the largest global medical technology companies in the world. Advancing the world of health is our Purpose, and it's no small feat. It takes the imagination and passion of all of us-from desi ...
-
Setup 1
2 weeks ago
BD (Becton, Dickinson and Company) Broken Bow, United StatesJob Description Summary · Responsible for daily maintenance of production equipment, change over, management of production equipment and spare parts, continuous improvement activities of production equipment or process, production-related activities, to ensure the smooth operatio ...
-
Setup 1
2 weeks ago
BD (Becton, Dickinson and Company) Broken Bow, United StatesJob Description Summary · Job Description · About BD · BD is one of the largest global medical technology companies in the world and is advancing the world of health by improving medical discovery, diagnostics, and the delivery of care. The company develops innovative technology, ...
-
Setup 1
3 weeks ago
Becton, Dickinson & Company Broken Bow, United StatesThe essential functions of this position includes but are not limited to: Keeps current on all production departmental goals and objectives through in-house training and communication with their respective facilitator including:Safety - necessity for Forklift Operator, Mechanical ...
-
Setup 1
4 days ago
BD (Becton, Dickinson and Company) Broken Bow, United StatesJob Description Summary · RN · Job Description · We are the makers of possible · BD is one of the largest global medical technology companies in the world. Advancing the world of health is our Purpose, and it's no small feat. It takes the imagination and passion of all of us- ...
-
Setup 1
4 weeks ago
BD (Becton, Dickinson and Company) Broken Bow, United States Paid WorkJob Description Summary · This position is on Green Nights in Low Flow. · This is an entry level position that outlines the following requirements of a Setup I position. It is the responsibility of the Setup I to learn and understand all of the essential · functions, responsibili ...
-
Setup 1 900
2 weeks ago
Becton, Dickinson & Company Broken Bow, United StatesThis is an entry level position that outlines the following requirements of a Setup I position. It is the responsibility of the Setup I to learn and understand all of the essential functions, responsibilities and demonstrate Safety, Quality, Delivery Forklift Operator, Mechanical ...
-
Plant Engineer Mechatronics
3 weeks ago
Spectrum Dynamics Merna, United StatesAs a medium-sized company based in the Allgäu region and operating internationally, we are a leading provider of sensors based on advanced thin-film technology. Based on their accuracy, stability, reliability, cost-effectiveness, and flexibility, KMW sensors capture data in the c ...
-
Electrical Mechanical Technician
3 weeks ago
Becton Dickinson Broken Bow, United StatesResponsibilities · Job Description SummaryProvides technical support for the engineering and manufacturing departments in the area of control system maintenance and troubleshooting, including such areas as PLC's ,servo's, motor controls, vision systems, pneumatics, hydraulics, mo ...
-
VMware/Linux Server Engineer
1 week ago
Velocity Enterprises Eddyville, United StatesJob Information · At Liebherr-IT Services GmbH, we value the development of individual and entrepreneurial needs and therefore embrace the Flex Office: We work in a hybrid model with flexible working hours - both on-site and remotely. · Your future. What to expect · Continuous ex ...
-
Farm/Truck Mechanic
3 weeks ago
Hansen Agri-PLACEMENT Nebraska, United StatesPLEASE NOTE: We will not reply if your resume does not meet position requirements. Please understand your education and experience must match our job listings for you to be considered. You must be a U.S. Citizen or a Permanent Resident to be considered for any U.S. positions. The ...
-
Truck Mechanic
3 weeks ago
Hansen Agri-PLACEMENT Nebraska, United StatesCitizen or a Permanent Resident to be considered for any U.QUALIFICATIONS: - Diesel mechanics and overall truck experience is a must; Certified Truck Mechanic a plus- 2-3 years of experience in the mechanical field or education paired with experience will be considered- Above ave ...
-
HYPO South Mechanical Technician
3 weeks ago
BD Nebraska, United States Full timeDescription · We are the makers of possible · BD is one of the largest global medical technology companies in the world. Advancing the world of healthTM is our Purpose, and it's no small feat. It takes the imagination and passion of all of us—from design and engineering to the ...
-
Posiflush Mechanical Technician
4 weeks ago
BD Nebraska, United States Full timeDescription · We are the makers of possible · BD is one of the largest global medical technology companies in the world. Advancing the world of healthTM is our Purpose, and it's no small feat. It takes the imagination and passion of all of us—from design and engineering to the ...
-
Event Specialist
3 weeks ago
Acosta Group Nebraska, United States Paid WorkRESPONSIBILITIES · QUALIFICATIONS · Previous promotional experience and assisted selling experience is required, especially with electronic devices - Existing in-depth knowledge of the Android Operating system and mobile phone devices is a must; Samsung Galaxy experience is prefe ...
-
Event Specialist
3 weeks ago
Acosta Group Nebraska, United States Paid WorkRESPONSIBILITIES · QUALIFICATIONS · Previous promotional experience and assisted selling experience is required, especially with electronic devices - Existing in-depth knowledge of the Android Operating system and mobile phone devices is a must; Samsung Galaxy experience is prefe ...
-
Event Specialist
2 weeks ago
Acosta Group Nebraska, United States Paid WorkDESCRIPTION · People changing the way brands connect with consumers - one experience at a time. Delivering experiences rooted in emotion, and inspiring people to become the voice of a brand has made Mosaic one of the fastest growing sales and marketing agencies in North America. ...
Setup 1 - Broken Bow, United States - BD (Becton, Dickinson and Company)
Description
Job Description SummaryJob Description
We are the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health is our Purpose, and it's no small feat.
It takes the imagination and passion of all of us-from design and engineering to the manufacturing and marketing of our billions of MedTech products per year-to look at the impossible and find transformative solutions that turn dreams into possibilities.
Why Join Us?
A career at BD means learning and working alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth-centered, and rewarding culture.
You will have the opportunity to help shape the trajectory of BD while leaving a legacy at the same time.
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do.
Become a maker of possible with us
Job Summary
The ideal talent will own the marketing strategy and plan to drive BD Biosciences flow cytometry reagents growth in CASAJ (Central, South Asia and Japan) Research, Clinical and Bio-Pharma markets.
You are expected to create compelling omnichannel campaigns to reach new customer segments and help drive new qualified leads and sales opportunities.
Should be able to translate scientific knowledge to repurpose solutions, develop high-quality content and collateral, and support customer events and conferences.
You are also a strategic thinker who thrives on collaborating closely with cross-functional teams, global and country marketeers and has a learning agility to adapt and deliver results.
Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer.
We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.
To learn more about BD visit:Primary Work Location
SGP The Strategy
Additional Locations
Work Shift
