Head of Marketing, Digital Performance - New York, NY, United States - BerlinRosen

Description

Job Title:
Head of Integrated Marketing


Position Type:
Full-Time

Hybrid, in-office 3x per week
Orchestra is the first communications company built for the new media landscape.

Since early 2022, it has grown into a network of eight strategic communications and marketing agencies including BerlinRosen , Derris , Glen Echo Group , Inkhouse , M18 , Message Lab , Onward and Brightmode , with more than 600 storytellers and strategists from 12 cities across North America and Europe.

The network of leading agency partners with companies, organizations and business leaders across high-growth industries including consumer, climate and sustainability, education, healthcare, real estate and technology.

From leading technological innovators, to institutions that help our cities thrive, to nonprofits and candidates at the forefront of the most pressing causes of our time; we take a message-first, results-focused approach to communications challenges, delivering high impact media, digital strategy and advertising to our clients.

People of color, people with disabilities and women are strongly encouraged to apply.

BerlinRosen is committed to building and maintaining a diverse staff, and recognizes that its continued success depends on hiring and retaining high-quality creative professionals with a variety of backgrounds and experiences.

Opportunities for advancement exist, and we are committed to helping all staff develop and grow.
Orchestra is seeking a Head of Integrated Marketing.

This is a new role that is key in developing and executing comprehensive plans to ensure the sustained growth of our offerings through client retention, renewals and cross-selling of services.

This role requires strategic thinking, marketing expertise, creativity, and cross-functional collaboration to drive revenue across the Orchestra network and increase market share.

As the Head of Integrated Marketing, you will...
Drive the enterprise pipeline integrated approach across Orchestra, proactively identifying opportunities for growth through retention, renewals, and upsells
Partner with account teams and key stakeholders to strategize and execute multi-channel campaigns across markets/sectors, monitor performance and optimize investments to generate growth
Oversee accountability and progress monitoring processes to ensure Orchestra meets its strategic organization goals
10+ years of brand, communications, creative, digital or content strategy experience
~ Direct management experience, and a commitment to staff development, professional growth and mobility, and building a diverse and inclusive team
~ Ability to work in a fast-paced, dynamic environment and manage multiple priorities and projects simultaneously


Salary:
$250,000 - $275,000, plus end-of-year bonus based on firm, team and individual performance.

Orchestrawill make sure that you have what you need to excel in your role, encourage self-care and drive professional development, including...

~ Medical, dental, and vision insurance for employees and dependents
~ Pre-tax Health Savings Account Savings Plan (HSA-SP) or Flexible Spending Account (FSA)
~ Mental health assistance with company-sponsored memberships to Talkspace and Calm
~20 vacation days, 10 wellness days, 1 day for your birthday, collective PTO between Christmas and New Year's Day, plus 11 holidays

Pre-tax commuter benefits
Mobile phone reimbursement for data and minutes