- Develop, implement, and manage our social media strategy
- Define most important social media KPIs
- Film and edit social media content
- Coordinate with outside videographers and photographers for marketing content needs
- Manage and oversee social media content
- Measure the success of every social media campaign alongside our Digital Media Specialist
- Stay up-to-date with the latest social media best practices, technologies, and trends
- Use social media tools such as Canva and Sprout Social
- Map out and execute content creation days
- Brainstorm and create content for various marketing needs i.e. open houses, promotions, new communities
- Collaborate with Marketing and Sales
- Assist with other marketing team efforts as needed, including occasional weekend events
- Minimum of 1 year of experience in social media or a similar role
- Excellent knowledge of Facebook, Pinterest, Instagram, LinkedIn, and other social media platforms
- Basic understanding of SEO and web traffic metrics
- Competency with photography and videography
- Comfortable using Adobe Lightroom & Adobe Premier Pro
- Ideally, experience with flying and filming using a drone (DJI Mavic Air 2 Drone)
- Ideally, familiar with using basic camera and audio equipment (Canon R5 Camera)
- Good understanding of social media KPIs
- Team player with good time-management skills
- Bachelors degree in Marketing or a similar field
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Social Media Manager - Draper, United States - EDGEhomes
2 weeks ago
Description
Title: Social Media Manager
Department: Marketing
Reports to: V.P. of Marketing
Location: Full time, in office
EDGEhomes is customer-driven and customer-centric. From our master-planned communities to our award-winning design studio, every aspect of the process is catered to the buyer's lifestyle. We have become a leader among Utah home builders through many years of designing and building award-winning homes. Offering a variety of single family, townhome, and condo floorplans, it is easy to see why EDGEhomes appeals to homeowners of all ages and truly is Designed for Life.
We are looking for a passionate and creative Social Media Manager to join our team.
PRIMARY PURPOSE AND FUNCTION:
As a social media manager, you will be responsible for developing strategies and creating content in order to increase our online presence and improve our marketing and sales efforts.
RESPONSIBILITIES:
REQUIREMENTS & QUALIFICATIONS:
