Principal Product Engineer - New York
3 days ago
Job description
Company DescriptionGenuin transforms online experiences by embedding scrollable, shoppable vertical videos directly into retailer, consumer services, and publisher-owned websites and apps.
This innovative approach generates engaging, revenue-driving media and commerce opportunities while enhancing customer discovery and interaction.Genuin leverages onsite placements, social and community features, and AI orchestration via a seamless SDK to deliver measurable results, retain audiences, and enable first-party data capture.
By expanding its Media Network, Genuin ensures an ecosystem of trusted, brand-owned channels with increased reach and contextual continuity, all while enabling full control without walled gardens or redirects for its partners.
Role DescriptionWe're looking for a Principal Product Engineer in NYC—someone who sits at the intersection of product thinking + deep engineering execution.
You'll lead the build of high-impact product surfaces and platform capabilities across our SDKs and services, and you'll be a "force multiplier" for our team across the US and India.
This is a hands-on role: you'll ship production code, shape architecture, and drive cross-functional delivery with Product, Design, and Customer Implementation.
What You'll Do:
Own core product experiences end-to-end: from discovery → spec → architecture → implementation → rollout → iteration.
Build and evolve our embeddable video modules (feeds, carousels, placements, widgets) across Web and mobile surfaces.
Drive technical direction for SDK architecture (Web + Mobile) including performance, reliability, and developer ergonomics.
Partner tightly with Product & Design to translate UX into scalable systems—fast prototypes when needed, strong foundations always.
Create clean interfaces between client SDKs and backend services (APIs, events, identity/session, personalization, analytics).
Set engineering standards:
code quality, instrumentation, testing strategies, CI/CD hygiene, observability, and documentation.
Mentor senior and mid-level engineers—raising the bar while staying in the trenches.
Work with Customer/Implementation teams to solve real integration issues and feed learnings back into roadmap and architecture.
What We're Looking For:
8–12+ years of experience shipping consumer-grade or high-scale B2B product engineering.
Proven ability to lead complex builds across multiple systems (client + backend), without needing a big team to get impact.
Strong product instincts:
you can debate tradeoffs, simplify scope, and optimize for outcomes—not just output.
Deep experience with at least one of:
Web:
TypeScript, , modern frontend tooling, performance optimization
Mobile:
iOS (Swift), Android (Kotlin), React Native, mobile performance + lifecycle
Strong understanding of event-driven systems, analytics/instrumentation, experimentation, and data-informed iteration.
Experience with SDK/platform products:
versioning, backward compatibility, API contracts, integration patterns.
Comfortable operating in a high-velocity environment with ambiguity and multiple stakeholders.
Bonus Points:
AdTech / MediaTech / VideoTech background (player pipelines, streaming basics, ad measurement, attribution).
Recommendation/personalization systems and feed ranking fundamentals.
Experience building developer-facing products (docs, sample apps, SDK tooling, debug utilities).
Prior work with commerce/shoppable content, retail media, or creator/community ecosystems.
Tech Stack (Representative):
Frontend:
TypeScript, React,
Mobile/SDKs:
iOS, Android, React Native (as applicable)
Backend:
Node/Go/Python (varies), REST/GraphQL, event pipelines
Infra/Observability:
Cloud + logging/metrics/tracing (If you're exceptional, stack match isn't the deciding factor.)
Why This Role Matters:
You'll help define how modern brands deliver video-native experiences without living inside walled-garden social platforms — while building the SDK and product layer that makes it turnkey, measurable, and scalable.
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