Event Marketing Specialist - Boise, United States - Idaho State Job Bank

Description

Event Marketing Specialist at American Express Global Business Travel in Boise, Idaho, United States Job Description Amex GBT is a place where colleagues find inspiration in travel as a force for good and - through their work - can make an impact on our industry.

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The Event Marketing Specialist will provide project management and execution of external commercial engagements on behalf of American Express Global Business Travel.

We are seeking a high energy, creative marketing and event production professional that has a desire to be part of a fast-paced environment.

The Event Marketing Specialist plans the layout, design, installation, use, and dismantling of American Express Global Business Travel exhibit booth property at trade shows and events.

This position supports commercial growth for American Express Global Business Travel through audience engagement at external exhibitions and conferences. The Event Marketing Specialist has complete accountability for operational execution, budget management, contract oversight, and performance reporting.

In this role you will contribute to the company's brand presence at both industry and non-industry events, driving audience engagement with our commercial team and crafting interest in American Express Global Business Travel brand as a tech forward travel and expense solution provider.

What You'll Do:
+ Contribute to the development and execution ofthe global events' strategy with a core focus on driving lead generation. + Actively search for and identify persona-based, segment-focused events to improve brand visibility and audience engagement. + Work closely with internal partners to ensure business objectives are met. + Negotiate with vendors, run events budget, be responsible for contract negotiations. + Assist in the development of the annual events' calendar with input from commercial team members. + Track and report on ROI data from events + Champion demand generation standard methodologies and educate partners on processes and procedures that build efficiency while getting results. + Partner with internal collaborators to position thought leadership opportunities at events + Expertly manage events to ensure attendee and stakeholder alignment preshow, on site and post event + Guide and build robust marketing campaigns to drive audience engagement through digital channels + Project management including but not limited to on-site To view full details and how to apply, please login or create a Job Seeker account