- Chat
- Digital servicing channels (SMS, RCS, Web, emerging channels)
- Voice Channel
- Physical engagements
- Digital Technology (DT)
- Contact Centers
- Customer Experience / Brand
- Analytics
- Operations
- External platform partners
- Containment
- NPS
- Channel shift
- Automation performance
- Operational efficiency
- Lead the strategy and multi-year roadmap for United's Omnichannel Servicing Ecosystem
- Support design of Customer Servicing Profile aimed at understanding:
- Customer attributes
- Previous servicing interactions
- Servicing resolution efficacy
- Build a tiered service delivery funnel guiding customers to the best help options/best answer potentially based on:
- Entry point
- Customer profile
- Context
- Define how customers seamlessly transition between:
- Messaging
- Voice
- Live agents
- while maintaining context and personalization
- Align messaging and automation capabilities to United's broader Digital Servicing growth strategy and channel shift objectives
- Conversation threading and context carryover
- CRM and PNR associations
- Identity resolution and authentication
- Channel provider integrations (SMS, RCS, InApp SDK, WebChat, messaging APIs, etc.)
- Compliance guardrails and policy enforcement
- Automation routing and tiered service funnel logic
- Design platform capabilities that ensure consistency across:
- Web chat
- App messaging
- SMS
- RCS
- Voice
- Future digital entry points
- Establish automation parity across channels to support scalable containment growth
- Balance native channel constraints with airline servicing workflows:
- IRROPS
- Reservations
- MileagePlus
- Ancillary servicing
- Improve intent recognition and topic classification
- Automate high-volume servicing use cases
- Improve containment and reduce handle time
- Partner with Contact Center, Digital Technology, Customer Data, and Product teams to ensure seamless end-to-end journeys
- Ensure new channel launches are supported by:
- Quality optimization
- Defect resolution
- Performance readiness
- Translate customer insights and operational needs into clear product requirements
- Drive cross-functional alignment across internal teams
- Manage prioritization trade-offs across:
- Innovation
- Defect backlog
- Scalability
- Regulatory constraints
- Automation Performance (Containment)
- Channel shift and digital adoption
- NPS / CSAT
- Resolution rate
- Handle time reduction
- Topic coverage and classification accuracy
- Establish insights-to-action loops to continuously optimize platform performance
- Proven experience delivering messaging automation or conversational AI products in complex regulated environments
- Strong partnership experience across engineering, design, analytics, and operations
- Experience navigating technically complex domains:
- Telephony
- CRM integrations
- API ecosystems
- Automation platforms
- Data-driven decision-making mindset with strong analytics fluency
- Exceptional executive communication and storytelling skills
- Ability to connect consumer messaging behaviors (iMessage, WhatsApp, SMS, Gmail) to enterprise-grade airline servicing workflows
- Deep understanding of omnichannel experience design and AI-driven automation strategy
- Comfort operating in ambiguity while driving measurable transformation outcomes
- Experience with AI / GenAI conversational platforms
- Background in voice automation, IRROPS servicing, or high-volume customer operations
- Experience building platform products that serve multiple lines of business
-
Position : Product Manager – Omnichannel Servicing (Program Manager IV) · Location : Chicago, IL · Duration : 6-8+ Contract – Possible extension/Conversion · Modernizing the Path to Help · Role Summary · We are transforming how customers access help through our Single Front Door ...
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Product Manager- Omnichannel Servicing - Chicago - IMR Soft LLC
Description
Position : Product Manager – Omnichannel Servicing (Program Manager IV)
Location : Chicago, IL
Duration : 6-8+ Contract – Possible extension/Conversion
Modernizing the Path to Help
Role Summary
We are transforming how customers access help through our Single Front Door (SFD) — a unified AI-powered omnichannel servicing ecosystem designed to deliver seamless, personalized, and scalable support across digital and physical touchpoints.
In this role, you will shape the future of Omnichannel Servicing Ecosystem, modernizing how customers engage across:
You will drive the evolution of conversational automation and infrastructure to create a consistent, enterprise-grade servicing experience rooted in AI personalization and operational scalability.
You will partner closely with:
You will deliver measurable impact across:
What You'll Do
1. Own the Omnichannel Product Strategy
2. Modernize Messaging Foundations
Simplify and evolve complex messaging foundations including:
3. Build Scalable Cross-Channel Capabilities
4. Integrate AI to Drive Intelligent Servicing
Leverage AI and GenAI to:
5. Deliver End-to-End Ecosystem Integration
6. Lead from Concept to Launch
7. Measure What Matters
Define and monitor KPIs including:
What You'll Bring
Required Qualifications
Preferred Qualifications
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