- Lead the development and execution of comprehensive content marketing strategies tailored to the cybersecurity, data analytics, or information technology sectors.
- Collaborate closely with cross-functional teams to identify content needs and align content initiatives with overarching marketing objectives.
- Develop high-quality content assets such as webpages, webinars, e-books, case studies, whitepapers, and thought leadership articles that showcase industry expertise and drive lead generation.
- Manage the end-to-end content production process, from ideation and creation to publication and distribution, ensuring consistency in messaging and brand voice.
- Stay abreast of industry trends, competitive landscape, and emerging technologies to inform content strategy and maintain thought leadership positioning.
- Optimize content performance through regular analysis of key metrics and iteration based on insights gleaned from data.
- 5+ years of experience in content marketing, with a focus on B2B marketing within the cybersecurity, data analytics, or information technology industries.
- Proven track record of developing and executing successful content marketing strategies that drive engagement, lead generation, and brand awareness.
- Strong writing and editing skills, with the ability to craft compelling narratives tailored to technical audiences.
- Proficiency in content management systems (CMS) and marketing automation platforms.
- Experience with SEO best practices and content optimization techniques.
- Excellent project management skills with the ability to prioritize tasks and manage multiple deadlines effectively.
- Strong analytical mindset with the ability to derive actionable insights from data.
- Excellent interpersonal and communication skills, with the ability to collaborate effectively across teams and influence stakeholders at all levels.
Sr. B2B Content Marketing Manager - New York, United States - Solomon Page
Description
Our client, a B2B cybersecurity company, is looking for a Senior B2B Content Marketing Manager with specialized experience in cybersecurity, data analytics, or information technology for a maternity leave cover from April-September. In this role, you will be instrumental in driving their content marketing strategy forward, focusing on both strategic initiatives and day-to-day content production. The ideal candidate possesses a deep understanding of the nuances within these industries and is capable of crafting compelling narratives that resonate with their target audience. In this role, you will have the opportunity to lead content initiatives that elevate our brand presence and drive engagement across various channels.
This is a remote contract position that requires EST hours.
Responsibilities:
Required Qualifications:
If you meet the required qualifications and are interested in this role, please apply today.
The Solomon Page Distinction
Solomon Page offers a comprehensive benefit program for hourly employees. We pride ourselves on offering medical, dental, 401(k), direct deposit and commuter benefits to our employees, including freelancers - which sets us apart in the industries we serve.
About Solomon Page
Founded in 1990, Solomon Page is a specialty niche provider of staffing and executive search solutions across a wide array of functions and industries. The success of Solomon Page reflects an organic growth strategy supported by a highly entrepreneurial culture. Acting as a strategic partner to our clients and candidates, we focus on providing customized solutions and building long-term relationships based on trust, respect, and the consistent delivery of excellent results. For more information and additional opportunities, visit: and connect with us on Facebook, and LinkedIn.
Opportunity Awaits.