- Can you give a high-level overview of your team size, roles, its initiatives/deliverables, and any tool/technologies specific to your team/department/project they will be supporting: Our Brand/Marketing teams represent ~20 people. The Brand team is responsible for brand marketing and sponsorship activations to drive awareness and affinity. The Marketing team its responsible for marketing to residential and business customers to drive program enrollment. There is also a shared body of work to communicate with customers about their account or service, unrelated to marketing that is partially managed by the brand/marketing team in partnership with the Communications team.
- It's a positive team environment with people who are passionate about the work and our customers.
- What would "a day in the life" of this role look like? Working with marketers, strategists to brief and on brand.
- Our team typically is in the office 1-2 days a week to have a chance to collaborate, meet and interact in-person. If the chosen candidate prefers working in an office, that can be accommodated.
- What interaction level with this role have the team members and hiring manager? This role will work daily with team members and the hiring manager. This is a highly communicative and integrated team and the expectation is that this role will embed within this integrated team culture.
- What would you say is the top priority for the worker over the first few weeks/months?: Learning PGE processes and standards. Working with partners to deliver excellent creative work.
- What do you foresee being the biggest challenge in this role? We embrace and enjoy people who do not have a utility background. However, there is a lot of learning that will happen quickly to get up to speed on PGE, energy, etc.
- Resource needs can sometimes be challenging as we balance priorities and urgency of requests.
- Learning new systems such as Workfront (if they are not experienced in it).
- Guide the execution of deliverables from concept through completion, relying on best practices.
- Collaborates with colleagues to aide in the development of marketing campaigns aligned to business needs and brand execution.
- Collaborate to create and execute clear, actionable briefs for creatives (e.g., copywriters, designers, etc.).
- Working with colleagues, coordinate assignments and work of creatives.
- Capture all deliverables projects and create work-back plans that include goals, measurable objectives, tactics, resources, timelines, budget, key review cycles, stakeholders, decision makers.
- Coordinate with designers, writers and other creatives in the development of assets.
- Showcase strong organizational and time management skills, combined with the ability to prioritize work based on business strategy.
- Act as an ambassador of the PGE brand, ensuring brand standards are maintained throughout campaigns.
- Bachelor's degree in marketing, communications, digital marketing, or similar field plus 4-6 years of relevant experience or equivalent combination of education and experience.
- Advanced skills in collaboration, relationship building, negotiation, influence, style flexing and conflict competence.
- Advanced skills in communication, including presentations.
- Intermediate skills in all stages of project management.
- Intermediate skills in analyzing complex information to make a recommendation.
- Intermediate skills in organization and prioritization, problem solving and innovation.
- Intermediate skills in process improvement, self-management and taking the initiative.
- Intermediate skills in thinking critically, asking probing questions, and understanding root cause issues.
- Ability to meet deadlines in a fast-paced, rapidly changing environment.
- Ability to follow processes and procedures.
- Ability to work variable hours to meet business need.
- Ability to consistently meet attendance standards for regular, reliable, predictable, full-time attendance.
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Description
Job Description
Job DescriptionResponsibilitiesQualifications
The ideal candidate will:
You will bring the following skills to our team: