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    Director of Content Marketing - Detroit, United States - Hello Innovation

    Hello Innovation
    Hello Innovation Detroit, United States

    3 weeks ago

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    Description

    Job Description

    ABOUT US

    At Hello Innovation, we don't just work, we redefine boundaries, challenge the status quo, and rewrite the rule book. Our passion for creating cutting-edge products that not only perform exceptionally but also tackle unprecedented problems sets us apart. Over the years, we have demonstrated that the fusion of design, technology, and innovation can revolutionize industries, solve complex issues, and enhance lives.


    Our team is a collective of visionaries, innovators, and achievers who are dedicated to bringing impactful innovation to the world. If you seek inspiration, thrive on challenges, and want to leave work every day with a sense of accomplishment, then you're in the right place.

    ABOUT THE JOB

    This unique position offers you the chance to establish the content identity for one of Michigan's fastest-growing companies. As a Director of Content Marketing at Hello Innovation, you will play a pivotal role in overseeing a diverse range of tasks – from content creation to project management, recruitment, and media management. Here, we believe in removing barriers and providing you with the tools needed to produce exceptional content.


    If you thrive in a dynamic environment that values innovation and creativity over stringent corporate protocols, then this role is tailored for you.

    ABOUT YOU

    • Ready to Embrace Challenges: While others shy away, you dive in headfirst.
    • Storytelling Extraordinaire: Your mission is to redefine the art of storytelling, shaping the future of content marketing fearlessly.
    • Empathetic and Customer-Centric: Your content resonates with the audience, meeting their unique needs.
    • Action-Oriented: You are a doer, accustomed to working efficiently in dynamic teams.
    • Experienced Professional: You have a solid background in creating and managing top-notch content for B2B or B2C marketing.

    RESPONSIBILITIES

    • Establish
      • Develop a robust media network across relevant industries for Hello Innovation and its subsidiary brands.
      • Forge connections with influential organizations and industry leaders.
    • Plan
      • Formulate and execute strategic content calendars and distribution plans for our company portfolio to drive lead generation and conversions at every funnel stage.
      • Devise and implement innovative campaigns, product launches, and messaging strategies to captivate the target audience and achieve organizational objectives.
      • Oversee all media channels of Hello Innovation in alignment with brand guidelines.
    • Produce
      • Supervise the creation of high-quality, relevant content that aligns with strategic objectives.
      • Manage internal and external content creators to ensure the production of valuable content in various formats.
      • Contribute to the development of editorial guidelines for consistent brand voice and style.
      • Design content production workflows to ensure accuracy and timeliness.
    • Distribute
      • Drive traffic to content assets through strategic use of search, social media, and advertising.
      • Utilize professional networks to maximize content reach and enhance revenue generation.
    • Contribute
      • Play a key role in content development and curation for Hello Innovation and its subsidiary brands.
      • Stay updated on the latest trends in media to implement cutting-edge techniques and technologies.
    • Monitor
      • Analyze and report on the performance of content assets, implementing strategies for optimization.
      • Identify top-performing content and channels to refine content delivery strategies.

    COMPENSATION & PERKS

    • Meaningful Impact: Beyond just a job, this is an opportunity for impactful work that truly makes a difference.
    • Part of a Groundbreaking Journey: Our products reach millions and address issues that impact billions – be a part of something historic.
    • Empowered Environment: Forget unnecessary formalities – we empower our teams to achieve the extraordinary autonomously.
    • Culture of Learning: Continual growth is our priority – we support ongoing learning and development.
    • Igniting Innovation: We're here not just to innovate but to inspire the problem solver in you.
    • Creative Atmosphere: Our team encourages your personal and professional growth while fostering a fun environment.
    • Additional Benefits: Enjoy a comprehensive benefits package, daily catered lunches, team events, bonuses, and more.

    Diversity is not just a checkbox at Hello Innovation – it's the essence of our innovative culture. We are committed to equal opportunities and do not discriminate based on various factors.

    Powered by JazzHR

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