- Develop and execute a go-to-market strategy to drive demand for our new B2B marketing solutions focused on game developers, partnering closely with our sales and BD teams.
- Work closely with the sales team to refine target accounts, build account-based marketing strategy and launch campaigns
- Craft a comprehensive CMO / executive engagement plan to drive awareness and adoption of Quests across top gaming companies globally.
- Lead our event strategy for B2B products, including our presence at industry events and building out our own event series.
- Lead our content strategy for businesses, and create a dynamic library of product marketing collateral – website content, thought leadership pieces, engaging CRM series, sales enablement materials, and more.
- Proven track record of building demand generation programs in the advertising space
- +5 years of experience working on events or executive engagement programs
- Excel in ambiguous environments - excited about finding solutions to complex problems
- Experience in the gaming industry
- Entrepreneurial or start-up background
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Senior Product Marketing Manager, Marketing Solutions - SanFrancisco, United States - Discord
Description
Discord is about giving people the power to create space to find belonging in their lives. We want to make it easier for you to talk regularly with the people you care about. We want you to build genuine relationships with your friends and communities close to home or around the world. Original, reliable, playful, and relatable. These are the values that connect our users and our employees at Discord.
The game developer ecosystem is critical for the success of Discord. We're seeking a strategic Product Marketing Manager to lead the demand generation efforts for our business offerings, with a strong focus on our media product Quests. You'll build programs to drive adoption of Quests across AAA/AA game developers, including evolving our industry presence, crafting CMO engagement plans, overseeing our event strategy, and building lead generation and nurturing programs.
If you're a team player that excels in a fast paced environment and zero-to-one projects, this is a unique opportunity to make a significant impact on our future and shape the direction of our new business ventures. You will report to the Product Marketing lead.
What You'll Be Doing
You Will Thrive In This Role If
#LI-Remote
The US base salary range for this full-time position is $185k - $203k + equity + benefits. Our salary ranges are determined by role and level. Within the range, individual pay is determined by additional factors, including job-related skills, experience, and relevant education or training. Please note that the compensation details listed in US role postings reflect the base salary only, and do not include equity, or benefits.
About Us
Discord is a voice, video and text app that helps friends come together to hang out, have fun, and play games. With over 150 million monthly users, Discord has grown to become one of the most popular communications services in the world. Discord offers a premium subscription called Nitro that gives users special perks like higher quality streams and fun customizations.
We're working toward an inclusive world where no one feels like an outsider, where genuine human connection is a click, text chat, or voice call away. A place where everyone can find belonging. Challenging? Heck yes. Rewarding? Double heck yes. It's a mission that gives us the chance to positively impact millions of people all over the world. So if this strikes a chord with you, come build belonging with us
