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    Home Care Marketing Associate - Columbus, United States - A First Name Basis

    A First Name Basis
    A First Name Basis Columbus, United States

    2 weeks ago

    A First Name Basis background
    Description


    A First Name Basis is a leading home care agency dedicated to providing quality care to seniors and individuals with disabilities in the comfort of their own homes.

    We are seeking a highly organized and proactive Home Care Marketing Associate to join our team.

    In this role, you will be responsible for supporting our marketing efforts and helping to drive the growth of our business.

    As a Home Care Marketing Associate, you will play a crucial role in developing and implementing marketing strategies to increase brand awareness and generate new leads.

    You will work closely with the marketing team and be responsible for executing marketing campaigns, managing social media channels, creating content, and analyzing data to measure the success of our initiatives.

    The ideal candidate will have a strong background in marketing or a related field, outstanding communication skills, and a passion for making a positive impact in the lives of seniors and individuals with disabilities.

    Responsibilities

    Assist in the development and implementation of marketing strategies to promote our home care services
    Manage and update the company's social media platforms, including content creation and engagement with followers
    Create compelling content for blog posts, newsletters, email campaigns, and other marketing materials
    Support the planning and execution of events, such as health fairs and community outreach programs
    Conduct market research to identify potential target markets and develop strategies to reach them
    Analyze marketing data and evaluate the effectiveness of marketing campaigns
    Collaborate with the sales team to generate leads and support customer acquisition efforts
    Bachelor's degree in marketing, business, or a related field
    Proven experience in marketing or a similar role
    Strong written and verbal communication skills
    Proficiency in social media platforms and content creation
    Excellent organizational and multitasking abilities
    Analytical mindset with the ability to interpret data and draw insights
    Familiarity with SEO and digital marketing strategies
    Ability to work independently and as part of a team

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