Brand & Campaign Specialist - Perth, WA
15 hours ago
Job description
A little about us
Capricorn is one of Australia and New Zealand's largest and most dynamic Member-owned organisations. Since 1974, we've provided our Members with financial and business solutions to make running a business easier. Our flagship Trade Account offers instant credit with over 1600 Preferred Suppliers, simplified monthly expenses, and a generous rewards program.
We have a strong foundation in the automotive and machinery aftermarkets. Our vibrant community includes over 31,000 Members across Australia and New Zealand, from national franchises to your local family workshop. Last year, Capricorn facilitated nearly $4bn in sales with our Preferred Suppliers.
At Capricorn, we're about more than just products and services. We work hard to ensure that our Members, Suppliers and People feel like they're part of something bigger - a Community which is connected and supported to make a difference, while having some fun along the way
Exciting new roles at Capricorn
We're expanding our Brand, Marketing & Experience team as part of Capricorn's new strategy and commitment to One Capricorn, One Community. These newly created roles offer the chance to make an impact, contribute fresh ideas, and help shape the future of how we connect with our Community.
These new roles represent an exciting opportunity to join a purpose-led organisation that values innovation, collaboration, and growth. Join us and play a key role in shaping the next chapter of Capricorn's journey.
Play a key role in shaping Capricorn's brand presence Reporting to the Group Manager - Brand & Marketing, the Brand & Campaign Specialist is responsible for planning, executing and managing end-to-end brand and integrated marketing campaigns for their portfolio to drive awareness, Member and Preferred Supplier engagement and support Capricorn's business objectives.
What You'll Be Doing
• Plan and coordinate the annual campaign calendar with the wider Brand, Marketing & Experience team, and internal stakeholders.
• End-to-end delivery of integrated campaigns, ensuring brand consistency and alignment with style guides.
• Develop clear campaign briefs and collaborate with creative teams to develop visually appealing and impactful marketing assets.
• Oversee approvals, timelines, and budgets for timely, cost-effective campaign execution.
• Provide post-campaign reporting and insights to measure success and drive improvements.
• Manage the copywriting, content development and briefing processes for the development of branded material.
What You Bring
• Strong understanding of marketing principles and campaign development.
• Excellent knowledge of marketing automation platforms and CRM systems.
• Strong understanding of digital marketing tools and techniques, including email platforms, SEO, PPC and Meta.
• Excellent communication skills to effectively collaborate with stakeholders and articulate brand initiatives.
• Excellent organisation skills and high levels of attention to detail.
Experience That Sets You Apart
• 2+ years experience as a campaign manager, marketing manager or similar role.
• Experience in project management with the ability to manage multiple campaigns simultaneously and meet deadlines.
Qualifications
• Bachelor Degree in Marketing, Communications or a related field.
A little on life at Capricorn
Joining our community is about more than just a job, so here's what's in it for you:
• Work flexibility – We're all unique, and so are the ways in which we work. We have Hybrid (2 days working from home) written into our policy.
• Development Opportunities – your success is ours too. We provide training opportunities and development to give you the tools you need to grow.
• Paid parental leave – during life's most important times, we support parents' leave (for both parents) and their transition back to work.
• Get social – our social calendar is full, with a range of different virtual and face-to-face events to keep us connected.
• A place you want to be – from the sweeping city views, coffee on tap and the general buzz of our team, Capricorn is a place you want to be.
• A cherry on top – we've got a heap of benefits that our team actually use, including a fantastic reward and recognition program, wellness program, additional leave purchase and so much more
• Amazing Benefits – Unlock amazing benefits at Capricorn. We offer all staff free gym membership near the office, discounted private health benefits and all-inclusive working from home kits to get you started
Sound like you'd be a good fit?
If you are ready to become part of a growing community and make a real impact, get in touch today.
For further information, support with your application and details on Capricorn, please visit our website
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