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    Vice President - Memphis, United States - Thecentermemphis

    Thecentermemphis
    Thecentermemphis Memphis, United States

    1 week ago

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    Description
    At ALSAC you

    do more than make a living; you make a difference.

    We like people who are different...because we're different, too. As one of the world's most iconic and respected nonprofits, we know what it's like to stand out. That's why we're looking at you. Your background, perspective, and desire to make an impact set you apart. As we work to help St. Jude cure childhood cancer, we're calling on the game-changers, innovators and visionaries to join our family. Not just for the kids of St. Jude, but also for you. Because at ALSAC, we develop and celebrate our employees.

    So, bring your whole, authentic self and become part of our shared mission:
    Finding cures. Saving children.

    Job Description

    As the

    Vice President of Performance Marketing , you will drive revenue growth through new donor acquisition and donor retention.

    You'll lead a team of marketing, user experience, marketing technology, and analytics professionals, focusing on data-driven strategies and execution across paid, owned, and earned media.


    Your goal:
    maximize performance and cultivate strategic relationships with media and marketing technology partners.

    Responsibilities:

    Strategic Leadership:
    Develop and execute a performance marketing strategy aligned with ALSAC's goals.
    Drive revenue growth by optimizing performance across various channels (paid, owned, earned).
    Foster an audience-centric, data-driven mindset within the team.
    Inspire and lead a high-performing team.
    Cultivate a strong bench of people leaders.
    Encourage innovation and collaboration.

    Budget Management:
    Manage multi-million dollar budgets for marketing initiatives.
    Utilize Media Mix Modeling and Multi-touch attribution for strategic planning.

    Stakeholder Engagement:
    Present and facilitate critical conversations with the Board and Executive leadership.
    Build consensus around top-level strategies.

    Media Expertise:
    Deep knowledge of paid advertising (in-house execution, programmatic buying, agency management).
    Experience across digital display, video, streaming, TV, paid social, SEM, radio, and out-of-home.

    Qualifications:
    Bachelor's degree or equivalent experience in a quantitative or analytical field (business, finance, mathematics).
    10+ years of practical business, marketing, and analysis experience.
    Proven track record of delivering top-line growth.
    Strong leadership skills with fiduciary integrity.
    Ability to communicate complex strategies concisely.
    Experience managing large P&Ls and budgets.
    Familiarity with media planning and optimization.
    #LI-LK1
    The following Benefits & Perks apply to Full-Time Roles

    Only .

    We're dedicated to ensuring children and their families have every opportunity to enjoy life's special moments. We're also committed to giving our staff excellent benefits so they can do the same.

    Core Medical Coverage:
    (low cost low deductible Medical, Dental, and Vison Insurance plans)
    401K Retirement Plan with 7% Employer Contribution
    ALSAC is an equal employment opportunity employer.

    ALSAC does not discriminate against any individual with regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, transgender status, disability, veteran status, genetic information or other protected status.


    No Search Firms:
    ALSAC does not accept unsolicited assistance from search firms for employment opportunities.

    All resumes submitted by search firms to any ALSAC employee or ALSAC representative via email, the internet or in any form and/or method without being contacted and approved by our Employee Experience team and without a valid written search agreement in place will result in no fee being paid if a referred candidate is hired by ALSAC.

    Sign up to receive resources and weekly updates.

    Address:
    5050 Poplar Ave, Suite 905
    Memphis, TN 38137


    Contact:
    #J-18808-Ljbffr
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