Director of Marketing and Communications - California, United States - Rosewood Hotel Group

Description

Begin Your Rosewood Journey

We believe that life is made of many journeys: inspiration, wonderment, curiosity, or the simple joy of discovering something new every day.

If you share the same sentiment, then this opportunity is for you.

The Carlyle, A Rosewood Hotel is looking for a Director of Marketing and Communications.

The role of the Director of Marketing & Communications is to oversee the positive public image of The Carlyle by managing all areas of the external and internal communications plan including public relations, marketing, and social media.

The role will direct the development of a holistic strategy to position The Carlyle as a luxury lifestyle leader and implement the brand marketing communications, brand events, and digital content plan.

The ideal candidate should be passionate, creative, and have experience in managing content creation, planning, and production.

This also includes building synergistic luxury partnerships and creating awareness to showcase The Carlyle as a lifestyle destination, including the promotion of 192 guest rooms and suites, in addition to Bemelmans Bar, Café Carlyle, and Dowling's.

Extensive experience in luxury lifestyle within the region in retail, travel, entertainment, and agencies would be advantageous.


Key Duties and Responsibilities:

Responsibilities include maximizing exposure in the local, regional, national, and international markets by promoting and securing media coverage through the practice of establishing, maintaining, and further strengthening media relationships.

Coordinate community involvement opportunities to ensure maximum exposure.

Work closely with Sales & Marketing team for consistent messaging and strategic media relations, marketing partnerships, and social media messaging.

Creates positive profile awareness through the media representatives on all aspects of The Carlyle's revenue streams to ensure that we meet our Marketing, Communications, and PR objectives as laid out in the annual S&M plan.

In conjunction with the Managing Director and Director of Sales & Marketing – develop an annual marketing plan for The Carlyle that underpins the yearly budget goals of the hotel.

Identify, recommend, and act upon any potential marketing or partnership opportunities that create a positive market profile, exposure, or potential revenue stream for The Carlyle.

Core required skills and experience:
Stakeholder Management

Ability to liaise, partner and develop mutually beneficial relationships across hotel departments as well as multiple stakeholders in the corporate office.

Ability to partner and develop strong effective business relationships with the corporate office.

Develop mutual respect and partnership with key operational stakeholders in the hotel to execute key strategies and initiatives.

Balance business acumen approach with the hotel operations' needs.

Maintain an excellent hotel and professional reputation in the eyes of the media, the public, the owners, the guests, and the hotel staff.

Qualifications

Bachelor's Degree or an equivalent combination of international degree in Hotel Management or Sales and progressive work-related experience.

Minimum 7 years experience in marketing and communications, preferably in luxury hospitality or luxury retail, with 5-7 years at a managerial level overseeing communication and marketing strategies.

Maintain confidentiality of guest information and pertinent hotel data.


Compensation:
$120k-$150k

Competitive Benefits

Medical, dental, vision, and retirement benefits.

Paid holidays.

We encourage personal and professional growth. Continue the Rosewood Journey through global talent development opportunities.

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Instagram:
@RosewoodHotels

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