- Marketing campaign planning and execution: Executing and helping build a plan tailored for the US, including media/channel strategies, communication tactics, and integrated marketing campaigns.
- Positioning & Messaging Mastery: Deeply understand our market and customers to compose powerful, differentiated positioning. Craft impactful messaging frameworks that resonate with our target audiences.
- Growth/Lifecycle Campaigns: Work in partnership with Product to drive customer acquisition and engagement. Develop a deep understanding of customer journeys that lead to targeted campaigns and greater customer loyalty.
- Creative problem-solver: Working with the team to market to a new audience and find innovative ways to grow the brand.
- Market Insights: Aggregating trends, customer feedback and market insights into clearly defined positioning that works with Monzo brand narratives and story. .
- Integrated Marketing across channels: Developing and implementing marketing plans across multiple channels, including digital, social, and traditional media.
- Working with Creative and Media agencies: Partnering with best in class agencies and own day to day agency management.
- Stakeholder Management: Working with stakeholders within Monzo to align marketing efforts with overall business objectives.
- Brand Consistency: Upholding Monzo's brand identity and values while adapting to the nuances of the US market. Ensure consistency in messaging and branding across all touchpoints.
- Reporting: Working with data teams to report frequently on key metrics, providing insights and actions.
- Regulatory Compliance: Navigating the regulatory landscape in the US to ensure all marketing activities adhere to local regulations.
- A track record of working closely with Product and Marketing leadership and helping to shape strategy from the early stages of product building
- You've marketed a financial or tech product to a US consumer audience before.
- You've ideally worked at both an early stage company and complex larger organisation.
- An eye for a great key message, and the ability to clearly and constructively critique a creative approach.
- A strong understanding of campaign metrics, and channel mix from CRM to Paid marketing, that shape typical GTM tactics.
- You're happy with a combination of getting your hands dirty and taking ownership of your area
- Excited to work at a fast-paced, award-winning, quickly growing company across different markets and time zones.
- Great Health, Dental and Vision Insurance
- Competitive salary ($110,500 - $149,500)
- Stock Options
- Generous 401k with 4% employer match
- 32 days of vacation and public holidays per year (and we require that you take all of your days each year as we believe that well rested employees are more effective)
- Maternity / Paternity leave
- We offer flexible working hours and trust you to work enough hours to do your job well, at times that suit you and your team.
- A quick call with a Recruiter
- A video-call with the Hiring Manager
- A role specific case study
- 2 stage interview loop (Role Specific & Behavioural)
- Work in company
Marketing manager/ Integrated Marketing manager/ Customer Marketing manager/ Product Marketing manager
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Senior Product Marketing Manager - San Francisco - Monzo
Description
We're on a mission to make money work for everyone.We're waving goodbye to the complicated and confusing ways of traditional banking.
After starting as a prepaid card, our product offering has grown a lot in the last 10 years in the UK. As well as personal and business bank accounts, we offer joint accounts, accounts for 16-17 year olds, a free kids account and credit cards in the UK, with more exciting things to come beyond. Our UK customers can also save, invest and combine their pensions with us.
With our hot coral cards and get-paid-early feature, combined with financial education on social media and our award winning customer service, we have a long history of creating magical moments for our customers
We're not about selling products - we want to solve problems and change lives through Monzo
New York or San Francisco | $110,500 - $149,500 + Equity & Benefits | Hear from the team
•At Monzo, we're building the future of digital banking - one that puts people first, not fees. We believe money should work for everyone, helping you grow, save, and spend in ways that actually fit your life.
We started in the UK and became one of the most loved digital banks, trusted by millions. Now, we're bringing that same energy, innovation, and heart to the U.S. - empowering people to take control of their finances with clarity, simplicity, and confidence.
Our U.S. team is on a mission to make digital banking that grows your money, your way. Whether it's cashback rewards that fit your real habits, high-yield savings with no hidden catches, or smart budgeting tools that simplify life, everything we build is designed to lift people up, not trip them up
But what truly sets Monzo apart isn't just our product - it's our people. We're a team of builders, problem-solvers, and big thinkers united by a shared belief that finance can (and should) be fair, transparent, and empowering. We care deeply about the work we do and the impact it has on real people's lives.
If you're ready to make a difference and help build a bank that rewards people for being themselves, come join us. Let's grow together.
About Us
Monzo Group is a leading financial technology company, with over 13 million customers in the UK, committed to providing modern banking solutions. In the last few years, we've built a banking app that our customers love - with extremely high daily engagement, an industry leading net promoter score, and award-winning customer support. We've raised over $1 billion from Capital G, Google's growth fund, Ribbit Capital, TenCent, YCombinator, Stripe, Coatue, and others - most recently at a $5.9 billion valuation in 2024.
We're just getting started in the US. We're an agile full stack team operating like an early stage startup but with the financial, operational, and engineering platform muscle of a larger company. We're focused on building an amazing US product, shipping and iterating quickly, and deepening our product market fit. We're looking for highly driven, enterprising people to help us achieve our mission to make money work for everyone.
About the Role
As Senior Product Marketing Manager for the US, you'll play a pivotal role in shaping Monzo's presence in the US market. Reporting to the Head of Growth Marketing, US and working with our Global Growth and Marketing Team based in the UK, you'll be responsible for crafting and executing innovative marketing strategies that resonate with US consumers to grow and scale Monzo in the US.
You'll play a key role by...
#LI-San Francisco #LI-New York
#LI-TP1
Equal opportunities for everyone
Diversity and inclusion are a priority for us and we're making sure we have lots of support for all of our people to grow at Monzo. At Monzo, we're embracing diversity by fostering an inclusive environment for all people to do the best work of their lives with us. This is integral to our mission of making money work for everyone. You can read more in our blog, 2024 Diversity and Inclusion Report and 2024 Gender Pay Gap Report.
We're an equal opportunity employer. All applicants will be considered for employment without attention to age, ethnicity, religion, sex, sexual orientation, gender identity, family or parental status, national origin, or veteran, neurodiversity or disability status.
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