#trust

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3 weeks ago

Learn How Trust Can Improve Your Business

Mohammed Abdul Jawad · Image source: PixabayCOMPLIMENTARY LIVE 60-MINUTE WEBCAST · When: Thursday, 18 November 2021 · Time: 01:00 PM - 02: 00 PM Eastern Time (ET) · 09:00 PM - 10:00 PM · Arabian Standard Time (AST - Saudi Arabia) · There is nothing more impactful on people, their work, and their perfo ...

1 month ago

Standing on the promises

Greg Rolfe · Promises are little statements that mean quite a lot to us. They are the phrases that enable us to believe in the security o the future. Promises are words and their meanings that we trust, we hold to them, and based on them we act. · So what happens when this trust is broken, sh ...

3 months ago

Conversations Get Closes

Jerry Fletcher · .“I put all this time and money into SEO and I’m still not getting any new business!” · It is not an unfamiliar complaint. It is the lament of every consultant and entrepreneur that provides a service at the point when they have decided to generate all their business on-line. Lat ...

3 months ago

Consultant Marketing Diving In

Jerry Fletcher · .Are you thinking of bailing out of a full-time job to start a consulting business?  · Jumping out of a perfectly good airplane isn’t a good thing to do on a whim. On the other hand with a little pre-planning it can prove to be exhilarating. I’ve known folks that parachute from a ...

3 months ago

Consultant Marketing Your Junto

Jerry Fletcher · .I was researching Peer Groups commonly called masterminds as an extension of Credibility to Cash my planned three day intensive for Consultants, Coaches and other Independent Professionals.  · Credibility to Cash will provide significant training in how to build and maintain Tru ...

4 months ago

The Brutal Truth About Trust

Jerry Fletcher · Ya got it or you don’t. · I was having coffee with a former client. He asked a favor that involved me contacting a person who had spoken for an organization I handle marketing for. He wanted the slides from the presentation.  · I asked why he didn’t contact the speaker direct. Hi ...

5 months ago

Consultant Marketing Credibility to Cash

Jerry Fletcher · I came back from Miami with a 90 Day plan. · I’m 10 days in and I’ve finally handled most of the consulting business actions that piled up while I spent 3 days in a retreat and two days on airplanes. You read that right. When you live in the upper left corner of the USA and you h ...

8 months ago

Consultant Marketing Trust Story

Jerry Fletcher · Since March first I have been scheduled to speak on Trust 15 times. · I admit, I’ve been doing some outbound marketing to get some dates but the remarkable thing is that so many of these events have been booked because of the snowball effect. · For the short haul · Early on in ...

9 months ago

Consultant Marketing Trust Factor

Jerry Fletcher · I’ve been asked to speak on Trust 4 times between now and the end of April. · I’ll be sharing information that has remained timeless along with research findings being updated now. · A Fortune Cookie · I speak on Trust because of a Fortune Cookie. After a successful morning pr ...

9 months ago

How Strong is Your Humility and Courage in Reputation Adversity

Michael Toebe · Do you have the humility, courage and strength to confess significant errors to those who count on you? Not all leaders will own their errors and communicate it humbly to other people. · Warren Buffett has done so here (Warren Buffett's $10 Billion Mistake): · “I was wrong...in ...

9 months ago

Consultant Marketing Magic Words

Jerry Fletcher · We’ve been meeting on Friday mornings for at least a couple years. · A Mastermind · I had attended a conference on gamifying products in the fall before Covid struck. On the last day Luthie asked, “Would you like to join a mastermind group to keep us all on track with what we’v ...

9 months ago

Consultant Marketing Trust Barometer

Jerry Fletcher · I’ll be keynoting on Trust in April. · Every time I’m asked to present on Trust I look for new information I might bring to the audience. · Online Resources · I always start with a review of the usual suspects. That means typing “Trust Research” into Google. This time it got m ...

11 months ago

Consultant Marketing Doveryay, no Proveryay

Jerry Fletcher · Jim  sent me a link. · It was for an article in the New York Times. In it the writer, Bret Stephens summed up his concerns under this headline: Donald Trump and the Damage Done · The key · As Mr Stephens put it, “Trump was a corrosive. What he mainly corroded was social trust — ...

11 months ago

Consultant Marketing Your Voice

Jerry Fletcher · Say what? · The right words can make you memorable at introduction. Past that you have to work at being quoted to become unforgettable. It’s all about being current, consistent, and considered in your opinions. · You don’t have to be controversial. · But it can help. What you ...

1 year ago

Consultant Marketing Trepidation To Elation

Jerry Fletcher · Lindsay joined the local chapter. · I welcomed her by e-mail. · She is a newbie in multiple ways: · A new college graduate A new MBA A new member of IMC (Institute of Management Consultants) A wannabe consultant We’ll be Zooming next week because she has that innate need to fi ...

1 year ago

Consultant Marketing Capitalizing Now

Jerry Fletcher · He roller coaster · He got early warning · He got muddy water · He one Mojo filter · He say one and one and one is three · Got to be good looking · 'Cause he's so hard to see · Come together right now · Over me” · the Beatles · I awoke to those Beatles Lyrics on a rinse and repe ...

1 year ago

Consultant Marketing From Nobody to Somebody

Jerry Fletcher · Normally I don’t sell from the stage when I speak. At least not for the last 15 years. · I just about always collect contact data to begin a relationship. · And I always take the time to visit with anyone interested in learning more. · A salute to product. · As a result of a ...

1 year ago

Consultant Marketing Not a Selfie

Jerry Fletcher · Turn your phone around. · Point it at your client. · Successful consulting is all about them. · Get their viewpoint. · Speak to it. · Use graphics that touch them. · Tell their stories. · Stop selling and let them buy. · Successful consulting is about changing what they t ...

2 years ago

Consultant Marketing Networking is Alive!

Jerry Fletcher · Last night as I was about to log off for the night, I came across a question and comments on networking on a site on which I sometimes comment. The question was: · “Are you networking in the face of the new decade?” · The question explanation was: ‘The world of networking is ra ...

2 years ago

Marketing To Those You Did Not Close

Edwin Dearborn · There is a particular audience that you should initiate an ongoing marketing campaign to: those prospects who engaged with your brand (in-store visit, attended a presentation, spoke with a sales rep, etc.) but who did not buy from you.  · Most prospects don’t make an immediate pu ...

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