#oldmedia

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6 years ago

Marketing Defined.

Jerry Fletcher · Barbara sent me an article that had been published in a prominent journal that talked about the demise of “Old Media” as an instrument of marketing. · It is painfully obvious the author has confused the hammer with the nail. · As the world of marketing shifts due to new ways t ...

7 years ago

Marketing is the Nail not the Hammer

Jerry Fletcher · Barbara e-mailed me an article that had been published in a prominent journal that talked about the demise of “Old Media” as an instrument of marketing. · It is painfully obvious the author has confused the hammer with the nail. · As the world of marketing shifts due to new way ...

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