#aso

0 Posts · 6 Articles
What's going on?
7 years ago

How To Know If Your Creative People Are Creative

Patrick Scullin · Good creative people are like felines–– always on the prowl, on the hunt for good ideas. · They are curious creatures who thrive on feeding their insatiable curiosities. Curiosity does not kill them, it feeds them. They hunger for knowledge–– as much as they can find. · Exception ...

7 years ago

What Sully Teaches About Marketing

Patrick Scullin · Over the weekend, I saw Dirty Harry’s movie “Sully” starring Forrest Gump. · You know who I’m talking about. · I highly recommend this film, even though I know you already know the story. This movie details what happened on January 15, 2009, after Capt. Chesley ‘Sully’ Sullenberg ...

7 years ago

Sorry, Technology Is Not Always The Answer

Patrick Scullin · AD AGE published an opinion piece article this week proclaiming the creative director’s role of today will be obsolete in a decade. In the author’s brave new world, artificial intelligence will be critical to marketing success. · The creative director will be a shepherd corrallin ...

7 years ago

Do You Know Your Audience?

Patrick Scullin · People today are stressed. They believe they’re overworked and underpaid. · Many are struggling, many drowning in a sea of debt. · They’re pissed. · For a glimpse of the psyche of America, read the comment sections online. · They’re ugly, angry, and scary. · This rage reflects pe ...

7 years ago

Do People React Differently To Different Media Messages?

Patrick Scullin · I recently attended an interesting panel discussion with industry experts on the subject of social media. · Here was the overriding takeaway: people don’t like ads, so make messages that are entertaining, engaging, educational and uplifting. · Millennials especially hate being as ...

7 years ago

Empathy Desperately Needed

Patrick Scullin · May we never live through another week like the last one. · We saw unspeakable acts. We shared grief, rage, and pangs of hopelessness. · People retreated to their political camps and shrouded themselves in like-minded crowds. · But how many of us actually put ourselves in another ...

You may be interested in these jobs

  • LucidWorks

    Senior Software Engineer

    Found in: Lensa US 4 C2 - 2 days ago

    LucidWorks Houston, United States

    Lucidworks is leading digital transformation for some of the world's biggest retailers, financial services firms, manufacturers, and B2B commerce organizations. We believe that the core to a great digital experience starts with search and browse. Our Deep Learning technology capt ...

  • Power Systems Manufacturing

    Field Service Operations Manager

    Found in: Lensa US 4 C2 - 3 hours ago

    Power Systems Manufacturing Scarborough, United States

    Job Description · Job Description · POSITION: Field Service Operations Manager · LOCATION: Within the US · STATUS: Salary exempt · JOB SUMMARY · This position is responsible for providing overall management of field service outages for transactional and LTA customers. Plan and ...

  • beBee Handyman

    Budget for demolition of a single-family home in ruins

    Found in: Handyman CS US - 6 hours ago

    Direct apply
    beBee Handyman Knoxville, TN, United States Freelance

    I am in need of a service to demolish a building in Knoxville, TN with the following characteristics:Type of property to be demolished · Single-family home · Number of floors in the property · 2 floors · Condition of the property · In ruins · Difficulty of access to the property ...

Trending View all

Get the most out of your content

orange logo