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4 months ago

Selling Tips to Make Prospects Buy your Software

Judy Caroll · Selling Tips to Make Prospects Buy your Software · Written by Judy Caroll · Selling software shouldn’t really be much of a trouble, especially if you happen to be an experienced vendor · who knows his market all too well. Still, there is a need for tech companies to up their mar ...

5 months ago

5 Myths About Soft Water You Should Know!

Mark Larkin · Soft water is a pretty new trend for people all over the country, and a lot of people simply have misconceptions about what soft water even means and how it could potentially benefit your life in a profound way. We’re very lucky to have partnered up with a water softener service ...

6 months ago

How to Manage Outsourcing Risks in 2021?

Kateryna Kachkovska · Plenty of things changed in business over the past year. However, one thing is certain - outsourcing will remain one of the most popular business strategies in the following years! · Outsourcing became popular shortly after the Great Recession. For businesses, outsourcing came as ...

2 years ago

Global Actuary Investor Authority: EarnedPath

Joseph Sprute · Description · The Global Actuary Investor Authority (GAIA) manages complex network mapping issues for diversified User-Groups that participate in virtual community offering investment oversight insuring our planet is safe.A transparent (defense-in-depth) Global Actuary Investor A ...

3 years ago

American Grammar Checkup: Subject/Verb Agreement

Susan 🐝 Rooks, The Grammar Goddess · It's been quite a while since I last offered you a quiz, so ... · I hope you knock this one off in a couple of minutes (there are only 5 questions) and know why you chose your answer. It's such a simple concept, but sometimes writers move too fast or maybe they're just confused; ...

3 years ago

Thursday Thoughts: Social Media Headshots

Susan 🐝 Rooks, The Grammar Goddess · I’m not the first, and I’m sure I won’t be the last here on LI (or any other professional platform) to notice the variety of headshots that we use to represent ourselves. · While each of us is unique and our business might not require a suit-and-tie approach, there are still a fe ...

3 years ago

Some Important Truths About Crypto-Currencies

Phil Friedman · MAKE NO MISTAKE: TRADING IN CRYPTO-CURRENCIES IS A ZERO-SUM GAME... · The number of cryptocurrencies available over the internet as of 7 · January · 2018 is over 1,384 and growing.[1] A new cryptocurrency can be created at any time.[2] · -- Wikipedia · I do not pretend to ...

4 years ago

Savvy Sophistication that Sells

Judy Olbrych · Are you sophisticated? · How about your copywriting ... and your prospect? And what does that really mean? · Duke Ellington's "Sophisticated Lady," is about adulteration, experience, loss of innocence, and discriminating taste. It's not a happy song (though it's hard not to feel ...

4 years ago

American Grammar Checkup: The Devil is in the Details . . .

Susan 🐝 Rooks, The Grammar Goddess · Because I’m a copyeditor, I see typos everywhere — and I know many of you do as well. · We can’t know if the writer doesn’t know a rule or is just trying to proof his or her own stuff (something most of us struggle with) and missing some details. What we do know is that even smal ...

4 years ago

American Grammar Checkup: More on Hyphens

Susan 🐝 Rooks, The Grammar Goddess · It's amazing that anyone can come up with post after post on one of the smaller punctuation marks, isn't it? But given that I value clarity in my speech and writing, I continue to hope that others will see the WHY of using this little mark -- the hyphen -- and take a little more ...

4 years ago

Looking for Rhyme or Reason Within R&B

Randy Keho · What could be more perplexing today than trying to define rhythm and blues? · Record company executive Jerry Wexler is credited with creating the term, using it to define the music popularized by African-Americans living in metropolitan areas during the 1940s. · It made perfect s ...

4 years ago

Wednesday Words: Who and Whom

Susan 🐝 Rooks, The Grammar Goddess · From what I've seen over the 20+ years I've been helping business professionals (re)learn the finer points of American grammar, very few folks know how to use who and whom. · Seriously. You probably do not. So I thought I'd see if a post on just these two words might help. · Dire ...

5 years ago

Discovering Lauper & Davis Before They Were Famous

Randy Keho · I experimented with a lot of things in college, but the only one I got addicted to was music. · I couldn't wait to get my next fix. And, best of all, it didn't cost me a dime. · All I had to do was walk down one of the many hallways of my 14-story dormitory and I'd be exposed to ...

5 years ago

Be Careful What You Ask For...........You Might Get It

Steven Marshall · Editor's Note: Part 3 of my undercover work at a big box retailer. Read on and enjoy. As always, you can find all my blog posts from 2013 to the present on my website at http://stevemarshallassociates.com/steves-blog/ · The Report Card · Now that you are all experts in retailin ...

5 years ago

Wednesday Words & Woes: Fun With Jeopardy!

Susan 🐝 Rooks, The Grammar Goddess · I love this show. I really, really LOVE this show! I don't know if it's shown anywhere except the U.S., but I hope it is. · The premise of the show is that the contestants (and everyone watching) are given the answers, and they have to come up with the question. Seems simple, but ...

5 years ago

Common Myths About Starting Your Own Small-Business

Phil Friedman · SOCIAL MEDIA IS REPLETE WITH SMALL-BUSINESS MYTHS, FOSTERED MOSTLY BY PEOPLE WITHOUT RELEVANT REAL-WORLD EXPERIENCE... · Preface:  This post pulls together two earlier posts which, I think, fit more comfortably together as a unit, and which form a chapter in my soon-to-be-publish ...

5 years ago

"Show no pain" - Snapshot from a Former Ballerina's Life

Virag🐝 G. · "Show no pain." · This was the first lesson I learnt as a 9-year-old aspiring ballerina. This sentence predestinates your life. Forever. · You learn that you have to perform no matter what; that if you don’t perform, you fail. You learn that nobody is interested in your physical ...

5 years ago

The Grammar Goddess "Fesses" Up

Susan 🐝 Rooks, The Grammar Goddess · I have to say, I had no idea I would become the Grammar Goddess. It just sort of happened. One minute I was working as an executive assistant, then I was teaching topics I knew almost nothing about for an international seminar firm and being scolded for my lack of knowledge, then ...

5 years ago

Five Myths Perpetuated on Social Media About Small-Business

Phil Friedman · SOCIAL MEDIA IS RIFE WITH SMALL-BUSINESS MYTHS, FOSTERED MOSTLY BY PEOPLE WITHOUT RELEVANT REAL-WORLD EXPERIENCE... · Early to bed, early to rise, makes a man healthy, wealthy, and wise... · Benjamin Franklin in Poor Richard's AlmanacIt's often said that small-business is the bac ...

5 years ago

The Disconnect Between Trust and Broken Trust

Steven Marshall · Note: Continuing down the path on the subject of trust, here is another case history from the client file when I had to be the messenger that informed the client that he had broken a bond of trust, and he was completely oblivious to it! Enjoy. · Previous installments of my weekly ...

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