Susannah Klehr-Keyes

MARKETING MANAGER, AUTOMOTIVEMASTERMIND INC; NEW YORK, NY

MARCH 2020-NOVEMBER 2023

• Managed a diverse portfolio of 30 automotive brands, guaranteeing adherence to CI

guidelines, brand voice, and best practices across all marketing campaigns.

• Successfully achieved the targeted ROI milestone of $100 million in fiscal year 2021.

• Supervised an average of 4 million pieces of marketing mailers, ensuring effective monitoring

and analysis of campaign performance.

• Partnered with the design team to innovate new campaign creatives and refresh existing

direct mail and email campaigns, enhancing effectiveness.

• Secure compliance approvals for marketing campaigns and meticulously document approval

records each quarter.

• Generate captivating marketing copy with precise and consistent messaging to boost

engagement and drive conversions.

CONTENT ASSISTANT/VIDEO EDITOR, NHL.COM DISNEY STREAMING SERVICES;

SECAUCUS NJ – OCTOBER 2016-SEPT 2019

• Spearheaded quality assurance efforts to ensure meticulous attention to detail and

consistency, while effectively coordinating multiple live-show workflows.

• Trained four new production assistants on project systems and digital asset management

software for streamlined workflow integration.

• Edited 100+ video content and designed graphics tailored for streaming and live

broadcasts, including player bios, game highlights, and specialty reels, enhancing visual

storytelling and audience engagement.

• Fostered collaboration with NHL.com's editorial team and maintained daily

correspondence with all 31 teams, facilitating seamless communication and ensuring timely

content delivery.

STUDIO P.A./ BOOKING P.A, THE JERRY SPRINGER SHOW NBC UNIVERSAL;

STAMFORD CT — SEPTEMBER 2015-OCTOBER 2016

• Presented 6-8 innovative story concepts and themes to producers and executive producers

on a weekly basis, demonstrating creativity and strategic thinking to contribute to content

development initiatives.

• Collaborated with five teams to facilitate wardrobe updates and contribute to hair and

makeup preparations ahead of tape day, ensuring a cohesive and polished on-screen

appearance.

• Managed travel logistics for a diverse group of 35-40 individuals weekly, ensuring seamless

connections and safe returns.

• Orchestrated stage logistics including props, set designs, and adeptly managed last-minute

production changes to ensure seamless execution of performances.

I graduated from Manhattan College with a Bachelors Degree in Communication and Media Studies.