
Shauna Rush
Marketing / Advertising / Public Relations
About Shauna Rush:
With over 12 years of experience in brand and social media marketing, I help clients achieve their digital goals by combining data-driven insights with compelling storytelling. I am an innovative Marketing Consultant offering a unique blend of analytical prowess and creative genius.
I have a proven track record of creating innovative social strategies and groundbreaking output across paid and organic channels, partnering with diverse teams and stakeholders, and identifying and activating high-value conversations and trends. I also have extensive knowledge of the creator landscape and how to foster authentic partnerships that enhance brand awareness and engagement. Additionally, I have strong skills in team leadership and training, as well as a bachelor's degree in graphic design.
Skills: Audience Engagement & Growth, Team Management, Marketing Content Strategy & Creation, Social Media Campaigns, Data Analysis & Reporting, Brand Building, Influencer Relationships
Industry Experience: Media, News, Tech, Sports, Travel & Leisure, Auto, CPG, Retail, FinTech, Spirits, Environmental, Aesthetics, Homeopathic, Luxury, and Fashion.
Software: Twitter (X), TikTok, Instagram, Facebook, LinkedIn, Pinterest, Twitter Ads, TikTok Ads, Facebook Ads, Instagram Ads, Pinterest Ads, LinkedIn Ads, Google Analytics, Buffer, Emplifi, Sprout, Sprinklr, CapCut, Hootsuite, WeChat, Slack, Julius, Agorapulse, Hubspot, Meltwater, Rival IQ, SemRush, Falcon.Io, Brandmatch, Kantar
Experience
- Extensive Social and Digital Marketing Experience: With over 12 years of experience in social and digital marketing, I’ve led impactful campaigns for major brands and agencies, including my time at Twitter and Gannett/USA Today. My work spans industries like entertainment and consumer goods, where I’ve developed innovative strategies to connect with diverse audiences.
- Proven Success in Social Media and Community Building: I have deep expertise across platforms such as TikTok, YouTube, Instagram, Facebook, Twitter, and Snapchat. I’ve built and engaged communities by leveraging each platform’s unique features, staying ahead of trends, and creating compelling content that drives results.
- Track Record of High-Impact Campaigns: I’ve worked directly with Chris Hemsworth on a high-profile campaign that achieved exceptional engagement and boosted brand affinity. My portfolio also includes collaborations with iconic companies like ABC, Volkswagen, and Tiffany & Co., where I’ve consistently delivered content and campaigns that elevated their brand presence.
- Pop Culture Savvy: I have a natural ability to tap into pop culture, identify trends, and create content that resonates. I understand what drives conversations and have successfully executed campaigns that align with cultural moments while avoiding potential risks.
- International Leadership Experience: Managing global teams, including direct reports in London and Beijing, has given me a strong understanding of cultural nuances and the ability to collaborate effectively across different markets. I thrive in dynamic, multicultural environments and bring a global perspective to my work.
- Data-Driven and Intuitive Content Creation: I combine analytics and intuition to craft content that grabs attention and engages audiences. My experience with A/B testing and performance optimization ensures campaigns deliver measurable results.
- Collaborative Team Player: I believe the best ideas come from collaboration. My ability to align cross-functional teams from strategy to execution ensures that campaigns are not only creative but also effective and cohesive.
- Entertainment Industry Knowledge: Working with global brands and talent has given me a deep understanding of the entertainment landscape. I excel at creating content and campaigns that spark passion and build loyal audiences.
- Bilingual and Skilled Communicator: I am natively fluent in English and proficient in French, currently preparing for the DELF B1 certification. My communication skills allow me to seamlessly collaborate with teams, present strategies, and create content for diverse audiences.
- Eager to Relocate and Immerse in French Culture: I am more than excited about the opportunity to relocate to France. This move aligns with my personal and professional goals of expanding my experiences, immersing myself in a new culture, and bringing a fresh, global perspective to my work.
Education
California State University, Fresno - Bachelor of Arts (B.A.), Graphic Design & Minor in Mass Communication & Journalism with an Emphasis in Advertising
- Activities and societies:
- Fresno State's National Advertising Team CEO
- Fresno State Women's Water Polo Team
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