Selena Li

In the fast-paced world of digital marketing, results speak louder than words. This portfolio is a visual journey through some of the campaigns and strategies I'm most proud of from my time here in NYC.

You'll find:

E-Commerce Revitalization: How we developed a content and paid social strategy for a sustainable fashion brand that increased their online sales by 45% in one quarter.

Brand Storytelling Launch: The complete brand voice and social media launch for a tech startup, from concept to execution, growing their organic audience from 0 to 10k in three months.

Engagement-Driven Content: Examples of video and graphic content series that boosted audience engagement rates by over 30% for clients in the lifestyle space.

Each project was a collaboration with amazing teams and clients who inspired me to push creative boundaries while staying focused on data-driven results.

This is just a sample. I'm always working on something new! Feel free to browse and let me know what you think.