Saro Loucks

I am a multi-talented “utility player” professional. I have experience in customer success, sales, software sales, billing, blog writing and editing, and website copy writing. I work well coordinating teams and am a whiz at billing, scheduling, creating SOPs, and closing sales. 

PROFESSIONAL EXPERIENCE

FoodReady — Remote

Billing & Sales Operations Manager | Nov 2024 – Present

1. Handle all subscription sign-ups, updates, and churn management, ensuring accuracy in client invoicing and billing using Stripe.
2. Report monthly MRR and churn analytics directly to the CEO.
3. Serve as Close CRM Administrator, managing user access, pipelines, templates, and automations.
4. Act as Customer Service Manager, handling inbound calls, resolving support tickets, and assisting users with login issues using Jira and Slack. Provide customer support and assistance to clients located in North America, Europe, Canada, Africa, Jamaica, and Australia.
5. Lead churn prevention and intervention efforts — identify at-risk clients, re-engage them, and mediate service or pricing adjustments to retain accounts.
6. Manage Sales Operations, including creating all sales proposals and templates in PandaDoc, assigning pricing, and creating and maintaining SOPs for sales demos.
7. Collaborate on sales strategy and assist with HACCP Builder demonstrations for inbound leads (restaurants) via Zoom and the FoodReady App.

Known internally as a utility player, consistently stepping into new and complex roles — from billing to customer support to sales strategy — making significant contributions that have rendered me indispensable to the team.

Renowned for exceptional follow-up skills — re-engaging long-dormant leads through personalized outreach and securing the close.

Key Tools: Stripe, Close CRM, PandaDoc, Google Workspace, Jira, Slack, ProfitWell, Fathom, and Microsoft Office

FoodReady — Remote

Sales and Marketing Specialist, Content Manager | Mar 2022 – Oct 2024

1. Conducted proactive sales follow-ups via calls, texts, and emails, increasing lead engagement and conversion rates.
2. Delivered live HACCP Builder product demonstrations to restaurants seeking digital compliance plans.
3. Created SEO-optimized website copy, blog articles, and newsletters, helping establish FoodReady's early marketing voice.
4. Managed the company's LinkedIn, X (Twitter), and Facebook channels — growing LinkedIn followers from 50 to 5,000 in under a year.
5. Designed and published branded materials using Canva and optimized all marketing content through Ahrefs and Semrush for maximum reach.
6. Collaborated cross-functionally with leadership and product teams to align marketing content with product updates and sales strategy.

Key Tools: Close CRM, Zoom, WordPress, Mailchimp, Ahrefs, Semrush, Canva, PandaDoc, Jira

My educational background is not relevant to the work I have been performing recently. 
I attended the University of Minnesota, Minneapolis, majoring in journalism.