Samantha Bobbio

Hi! I'm Samantha and I am a UX/UI designer with a background in graphic design and digital marketing! Growing up, I always practiced fine art and translated those talents into graphic design throughout college and my past retail positions by creating unique graphics for the brands social media. Now after garnering marketing research skills and combining that with my artistic background I finally feel that I've found the perfect fit as UX/UI designer. Let me know if you'd like to chat new opportunities!

Mediahub New York, NY | Nov 2021 - Present 

SEM Strategist 

• Manage accounts daily pacing by adjusting campaign budgets through Google Ads/Microsoft Ads to meet the target spend and lead goals 
• Write fresh ad copy for new digital brand campaigns Run keyword tests to find highest performing keywords 
• Collect and organize location patterns and audience sizes to improve their search results against competitors
• Present daily findings and new campaigns to clients 
• Collaborate within a team to ensure work gets to the client on time 

Atelier Mira New York, NY | Feb 2021 - Nov 2021 

Social Media Specialist & Eye-Wear Stylist 

• Created uniquely compelling graphics/GIFs for all brand events/ trunk shows through Adobe Photoshop and Illustrator 
• Responsible for daily posts/stories through Instagram to keep followers updated on new releases, sales, and events 
• Managed customer relationships through business email and direct messages Delivered an intimate and educational brand experience while fitting customers with luxury eyewear

Career Foundry - UI & UX Design Certificate 

LIM College - BBA in Marketing/International Business