patrick xiong
Marketing / Advertising / Public Relations
About patrick xiong:
My process is about capturing the essence of the moment, the energy that surrounds us. I draw inspiration from everything around me, from the streets of the city to the work of legendary fashion photographers like Irving Penn, Richard Avedon, and Helmut Newton. Their eye for detail, use of light and shadow, and ability to evoke emotion through their work have all left their mark on my own photography.
I look for patterns, for shapes, for lines that connect us. I seek the beauty in the ordinary, the magic in the mundane. I see the world through my own lens, one that is informed by the work of those who have come before me.
The models I work with are not just subjects to me. They are collaborators, partners in the process of creating art. I work closely with them, guiding them, allowing them to express their own beauty and personality.
The camera is just a tool, a means to capture the energy of the moment, to create something that is both beautiful and authentic. When I take a photograph, I enter a space where the ordinary transforms into the extraordinary, where beauty reveals itself in unexpected ways.
My work is a reflection of my own journey, a journey of self-discovery that leads me to explore the world around me. Through my art, I aim to capture the essence of life, to create something that resonates with people and speaks to their own experiences.
Clients:
Macy's, Buckle, Kohls, Century21, American Eagle, JJill, Verishop, Major League Baseball
Experience
I have been responsible for creating images that showcase clothing, accessories, and fashion products. This involves working with a team of models, stylists, and designers to plan and execute photoshoots, selecting appropriate locations, lighting, and backgrounds to capture the desired aesthetic. They may also edit and retouch photos to enhance their appearance and work closely with clients to ensure their vision is achieved.
Overall, a successful fashion photographer should have a strong artistic vision, excellent technical skills, and the ability to work collaboratively with a team to bring their creative concepts to life.
Education
My most relevant education that currently pertains to my relevant field of fashion photography would have been my foundation with originally going to school for fashion design in Los Angeles years ago, but through life changes and adulthood my path has lead me back to the world of fashion working with brands ranging from small clients to major corporations.
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