Nyesha Ballard

Marketing professional with over 7 years of experience in strategic planning, digital marketing, and brand development across various industries. Proven ability to drive business growth through integrated marketing campaigns, content creation, and data-driven decision making. Experienced in managing cross-functional teams, leading high-impact projects, and optimizing marketing efforts to meet business objectives. Skilled in social media management, digital strategy, and event planning. Adaptable, results-oriented, and passionate about building strong brand identities and engaging target audiences. Proficient in both domestic and international markets, looking to find roles in Paris, France.

Over seven years of experience in marketing and communications, specializing in developing and executing data-driven strategies that drive growth and engagement. My expertise includes managing social media campaigns, content creation, event marketing, and brand development across industries such as SaaS, film financing, and private equity-backed startups. 

I’ve successfully led cross-functional teams, optimized marketing initiatives, and leveraged tools like HubSpot, Salesforce, and Google Analytics to deliver measurable results. Additionally, I bring international experience, having worked on global campaigns and partnerships, which has honed my adaptability and ability to connect with diverse audiences.

I hold a four-year Bachelor’s degree in Marketing from Austin Peay State University, where I gained foundational knowledge in business strategy, consumer behavior, and digital marketing. My education emphasized practical applications of marketing principles, including campaign development, data analysis, and communication strategies, which have been integral to my professional success.