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Majid Shahbazkhani

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About Majid Shahbazkhani:

Versatile professional adept in digital marketing, software development, and cross-functional project management, with a strong skill set in deploying cutting-edge AI solutions. Results-driven and meticulous, I possess a passion for analytical thinking, innovation, and attention to detail. Proficient in email marketing, digital advertising, creative services, CMS, CRM, thought leadership, social media, SEO, and omnichannel marketing strategies. Skilled in troubleshooting, collaborating with teams, and effectively managing time. Equipped with extensive expertise in web applications, media, and emerging technologies.

Experience

March 2022–May 2023 AI, Digital Marketing, and IT consultant hipcats, Kansas City, Missouri.

  • Initiated the implementation of AI tools and techniques to generate tailored content and translations for a radio program audience in Vancouver, Canada. Reduced the weekly workload from 38 to 3.5 hours while improving accuracy by 7%.
  • Managed IT and digital marketing initiatives for a real estate company, overseeing digital advertising, creative services, website, and mobile application. Enhanced website security and SEO and resolved bugs. Implemented automation for calling list generation, resulting in a 40% cost reduction, a 10% increase in lead generation, and optimized operational efficiency.
  • Devised a digital marketing strategy for a freight agent, increasing brand visibility by 3.8x and driving 15% sales growth.

 

May 2020–January 2022 Digital Marketing Manager Oberlin College Campaign, Oberlin, Ohio.

  • Co-founded and delivered an advocacy campaign message to a broad audience of 38.2 million across three continents.
  • Created impactful communication and marketing strategies, elevating campus awareness of the subject from 0.3% to 87%.
  • Led the IT Committee, coordinated digital channels to enhance audience engagement, launched email campaigns, employed omnichannel techniques, and facilitated the most inclusive and diverse political gathering on campus.

 

March 2016-February 2020 Online Community Director Didgah, Kansas City, Missouri.

  • Pioneered and broadcasted the first online group discussion via satellite, reaching over 180,000 viewers and generating a 300% increase in engagement.
  • Founded and led a virtual community to foster free speech, attracting and engaging a diverse membership of over 600 active users.
  • Established and led the first omnichannel political group, achieving full representation within a coalition of political parties and successfully influencing policy decisions at a national level.

 

March 2011–February 2016 Digital Marketing Manager Villa Royale Inn, Palm Springs, California.

  • Conducted business and marketing analysis and devised a digital marketing strategy, resulting in a 50% increase in market share for the boutique hotel and restaurant during the off-season.
  • Designed and developed the website to enhance brand identity and created pages to answer customer questions in the sales process, increasing customer engagement three times.
  • Implemented SEO best practices that placed two competitive keywords among the top 10 Google rankings, increased traffic by 78% and sales by 16%.

 

December 2000 to March 2002 Project Manager Cornerstones of Care, Kansas City, Missouri.

  • Coordinated cross-agency projects for the largest nonprofit coalition in the Midwest.
  • Monitored software updates, improved UI/UX that saved $160,000 annually, decreased response time by 80%., and implemented governmental rules, including HIPAA.

 

April  1995 to Jun 2000 E-commerce Developer and Intranet Project Manager American Identity. Kansas City, Missouri.

  • Managed e-commerce UX and email marketing for staplespromo.com.
  • Initiated and managed intranet project, content management system, and internal digital communications channel among Marketing, Sales, Creative, and Account Execution departments.

 

September 1988 to November 1991 Deputy General Manager Communication Ministry, Tehran, Iran

  • Created a new distribution channel through 240 post offices nationwide for small businesses that generated $32.5M in new sales in the first year and grew 40% each year for three years.
  • Developed business, operational, and marketing strategies. Generated analytical reports to monitor operations and maintained budgetary and resource allocation plans.

Education

2021  MicroMasters Program in Software Development

University of British Columbia, Quebec, Canada.

 

 Bachelor of Arts in French Translation

Allameh Tabatabai University, Tehran, Iran (Ecole superieure d'interpretes et de Traducteurs, Paris, France)

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