Luma Abreu

Highly motivated and experienced social media content creator and video editor with 5+ years’

experience. Having amounted nearly 200k followers on TikTok, 14k on Instagram and 25k on

YouTube in my personal accounts. Knowledgeable on trends and organically growing accounts by

creating engaging and unique content. Experience managing and strengthening social media

channels in order to reach marketing goals. Skilled in photography, producing and image editing

and excellent written and oral communication skills.

MARKETING AND SOCIAL MEDIA ASSISTANT | STUBBS & WOOTON

A u g u s t 2 0 2 0 – F e b r u a r y 2 0 2 2

Worked under the Marketing Director assisting in anything related to advertising, social media,

marketing and PR.

• Managed Twitter and Instagram accounts (90+ thousand followers)

• Responsible for creating promotional emails and marketing campaigns

• Set strategy for upcoming product launches while coordinating it across the website and all

social media platforms

• Learned the ins and outs of creating relevant content to engage customers

• Responsible for shooting and editing media for their website and all social media accounts

FREELANCE VIDEO EDITOR AND PRODUCER

J a n u a r y 2 0 2 0 – P r e s e n t

Provide video editing and producing services to clients in need of. Ranging from full production

videos, to TikTok posts.

• Coordinate all factors surrounding the making of videos. From pre-production, to production

and furthermore all the post production needs

• Create a production binder, which includes detailed shot lists for all six chapters, a complete

shooting schedule, a production call sheet and a location scouting checklist

• Interpret and discuss briefs, assemble raw footage, use computer editing softwares to bring it

all together

• Effectively coordinated with clients in order to deliver the ideal final product

BACHELOR OF SCIENCE

Media Studies major

Fashion Communication minor

The New School: Parsons