Landon Lacera

Chicago based University of Illinois-Chicago alumni looking for jobs in Data Analytics and Forecasting Specialist roles. 

Globe Life

                                                                                                                        Chicago, IL

Insurance Sales Agent                                                                                                                        May 2024 – August 2024                             

• Managed 100+ sales leads daily, utilizing CRM tools to improve client follow-up
• Conducted competitor analysis to better position company offerings
• Delivered customized presentations and conducted client consultations daily with a 91% closing rate
• Conducted a needs analysis to identify appropriate insurance solutions tailored to individual clients
• Streamlined policy onboarding and claims processes

University of Illinois-Chicago 

                                                                                                                                                                                    Chicago, IL

Desk Security                                                                                                                           October 2023 – May 2025

• Verified 1,500+ student IDs and enforced university policy to maintain a secure residence hall
• Manage the inventory of 100+ rental carts and vacuums by implanting a sign-out tracking system
• Audit 1,500+ loaner keys daily, ensuring accurate records are taken to avoid key-losses
• Trained and onboarded 15 new trainees

Divorce Smart

Chicago, IL

Digital Marketing & AI Automation Specialist                                                                                August 2024 - Present

• Built and launched a fully functional website using Shopify 
• Creation of various media items utilizing Adobe Photoshop and Premiere Pro
• Conducted and executed SEO improvements which resulted in a 40% increase in website traffic
• Utilized AI tools to track progress, coordinate schedules, and maintain documentation of meeting topics
• Using Python, implemented an AI image generation program that automatically generates an image based on a description given, then uploads the image to Facebook/Instagram with a caption based on the description
• Prepared detailed reports and presentations weekly using AI tools that summarized findings and progress done for the week by the team
• Conducting a/b testing on different promotional strategies and optimizing the most effective strategy

UNIVERSITY OF ILLINOIS-CHICAGO                                                                                                         Chicago, IL

Bachelor of Science

Major: Information & Decision Science