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Kelly Robinson

Kelly Robinson

Lead UX Product Designer

Technology / Internet

Barnesville, Lamar

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About Kelly Robinson:

I help startups and scaling companies solve complex UX problems through accessibility-first, conversion-optimized product design.

With 8+ years of experience leading cross-functional design and product efforts, I’ve redesigned checkout flows, reduced user friction by 60%, built design systems from scratch, and improved onboarding to increase conversion across B2B, B2C, and D2C platforms.

I’ve worked with organizations like RyderShip, Groundfloor, Toyota, and WebMD — always focused on turning complex interfaces into intuitive, scalable systems that meet WCAG and W3C accessibility standards.

Currently open to fractional leadership, consulting, and contract roles. Available to support product teams with accessibility audits, design system builds, and UX strategy from day one.

Experience

Seasoned UX/Product Design leader with 8+ years of experience building accessible, conversion-optimized platforms. I've led initiatives that increased warehouse productivity by 30%, decreased mobile user friction by 80%, and reduced rage clicks by 60% while building reusable design systems that cut delivery timelines by 30%. Specialized in WCAG compliance, component libraries, and partnering with product and engineering to drive measurable business results.

Education

I recently ramped up into Framer; my working portfolio has been added and is live: girlgrit.design

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