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Elizabethtown
Hope Lancaster

Hope Lancaster

Senior Digital Strategist

Marketing / Advertising / Public Relations

Elizabethtown, Borough of Elizabethtown, Lancaster

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About Hope Lancaster:

I have been working in a marketing agency role for six years. I am passionate about helping brands thrive through digital marketing tactics. 

Experience

In my current role, I work with our sales team to help identify opportunities for digital marketing sales in both the retail and recruitment worlds. I help launch campaigns from proposal, all the way through to execution and reporting. I enjoy the client-facing aspect of this job so that I can help clients understand how their marketing dollars are working for them, and gain insight on how to optimize and tailor campaigns to fit their needs. 

Education

Bachelor's Degree in Strategic Communications from Pennsylvania State University

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