
Grace Seymour
Arts / Entertainment / Publishing
About Grace Seymour:
I am a graduate of the University of Connecticut with dual degrees in Journalism and English. I am furthering my education at Sacred Heart University to earn a master's degree in Strategic Communications and Public relations. I plan to use my writing and communications skills to pursue a career working in advertising and public relations.
Experience
BHL Productions | New York, NY | Public Relations & Television Assistant November 2022 - Present
- Assist Style & Trend Expert Brittney Levine in the planning of upcoming television segments for major networks such as EXTRA, The Today Show, The Sherri Show, and Good Day New York
- Pitch innovative segment ideas to over 800 publicists across the nation to curate a suitable list of brands/products to send to producers for review
- Produce high-quality videos, photos, and written content that consistently resonated with Levine’s personal brand, leading to increased audience engagement and interaction
Breaktime Media | Boston, MA | Content Writer & Producer September 2023 - Present
- Assist in the development and execution of editorial plans for content creation on Dailybreak.com to drive user engagement and retention
- Craft appropriate copy for global brands in sponsored campaigns and proofread content for accuracy and clarity
- Collaborate with other teams such as sales & design to ensure content is optimized for SEO
Lifestyle By Grace, LLC | Trumbull, CT | UGC Creator & Social Media Coordinator August 2022 - Present
- Generate engaging content across multiple platforms such as Instagram, TikTok, YouTube, and Twitter, resulting in the organic growth of 15.8k followers and a 9% engagement rate on TikTok
- Implement creative strategies to encourage user participation and generate UGC, fostering a sense of community and loyalty for large-scale brands: Dunkin’, Hotels.com, Amazon Prime
- Utilize analytics tools to track performance metrics, analyze audience demographics, and optimize content strategy accordingly
- Manage content calendar and scheduling for local businesses, ensuring consistent and timely delivery of content to meet audience expectations
PYOOR | Greenwich, CT | Freelance Blogger January 2022 - June 2022
- Crafted weekly articles pertaining to sustainability and eco-friendly topics to connect eco-conscious consumers to local green vendors
- Pitched article ideas that discussed reducing carbon footprints, top-rated eco-friendly cleaning products, and a guide to composting correctly
Her Campus Media | Storrs, CT | Writer and Ambassador September 2019 - May 2022
- Published articles for college-aged women throughout the country focusing on topics catering to Gen Z individuals
- Received feedback from editors and supervisors in order to produce articles that met AP style requirements
- Provided input on college marketing techniques related to beauty products, fashion, and women's health topics as a campus trendsetter
Education
I am a graduate of the University of Connecticut with dual degrees in Journalism and English. I am furthering my education at Sacred Heart University to earn a master's degree in Strategic Communications and Public relations. I plan to use my writing and communications skills to pursue a career working in advertising and public relations.
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