George Lubitz

At Terra Kaffe, my mission is to redefine the homemade coffee experience through engaging storytelling and strategic communication. In 2.5 years, our team has launched TK Mag, a digital magazine revolutionizing how we share our brand's journey. My role involves sculpting long-term messaging strategies and crafting compelling copy that resonates with our audience, fostering an industry-leading return on ad spend.

My expertise in social media marketing and e-commerce SEO is pivotal in navigating the evolving digital landscape to strengthen Terra Kaffe's presence. The brand's story, told through my words, reaches over a million people weekly, driving conversion and cementing our position in the market. Collaboration and a relentless pursuit of excellence are the cornerstones of our success.

am a multi-industry-seasoned copywriter and marketer with a record that demonstrates high performance, unique voice, and masterful storytelling.

I studied Creative Writing at Skidmore College with a minor concentration in German.