Gabrielle Medina

As an Assistant Manager at Tiff’s Treats, I bring a unique blend of leadership, creativity, and operational experience to every shift. With a background that spans digital marketing, video production, and customer service, I excel at streamlining processes, motivating teams, and ensuring top-tier service delivery.

Since joining Tiff’s Treats in February 2024, I quickly advanced from Shift Manager & Driver to Assistant Manager by demonstrating strong leadership, problem-solving skills, and a commitment to team success. I manage daily store operations, support staff training, and help implement strategic initiatives to improve efficiency and customer satisfaction.

My previous roles as a Project Manager and Digital Marketing Specialist have sharpened my ability to coordinate teams, meet deadlines, and maintain high production standards—skills I now apply to retail and food service management. I’m also well-versed in inventory management, customer relations, and optimizing workflows, all of which contribute to a smooth and productive store environment.

Passionate about both people and performance, I strive to lead by example and foster a positive, high-energy workplace where every team member feels valued.

I have a diverse background spanning operations management, digital marketing, and video production. Currently, I serve as an Assistant Manager at Tiff’s Treats, where I lead store operations, coordinate teams, and ensure excellent customer service. I was promoted from Shift Manager due to my strong leadership and organizational skills.

Previously, I worked as a Project Manager and Digital Marketing Specialist at Hurst Digital, where I managed client relationships, oversaw production workflows, and enhanced brand visibility through SEO and paid advertising. I also have extensive experience as a freelance video editor and digital marketing assistant, collaborating with clients to create engaging content across various platforms.

Earlier in my career, I held roles in post-production, VFX, and compositing, gaining hands-on experience with industry tools and creative workflows. This combination of creative and operational expertise allows me to adapt quickly, lead teams effectively, and deliver results across multiple industries.

I hold a Bachelor of Fine Arts (BFA) from Santa Fe University of Art & Design, where I focused on media and visual storytelling. As part of my studies, I completed a study abroad program at Media Design School in Auckland, New Zealand, gaining international experience in media design and production. Additionally, I earned a Digital Marketing Certificate from HubSpot in May 2024, which strengthened my skills in SEO, content strategy, and online brand management.