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Delaney O’Brien

Delaney O’Brien

Media Strategist

Marketing / Advertising / Public Relations

New York City, New York

Social


Services offered

I’m a creative professional with a background in Emergent Digital Practices—a multidisciplinary blend of digital art, design, technology, media communications, and cultural innovation—paired with a Studio Art minor from the University of Denver.

Previously, I honed my skills as an Ad Media Buyer & Planner Resident at VaynerMedia, where I contributed to developing media strategies that were both thoughtful and impactful. During my time there, I focused on integrating creative storytelling with data-driven media planning to deliver work that resonated across platforms.

With a strong foundation in both artistic expression and digital strategy, I’m drawn to projects that push boundaries, spark conversation, and reshape how audiences experience media. Whether through visuals, campaigns, or immersive content, I believe in the power of creative work to drive meaningful connections.

Let’s connect—I’m always open to sharing ideas and collaborating with fellow creatives and strategists.

Hard Skills:
Social media advertising (Meta Ads, TikTok Ads, Youtube Ads) * Data analysis & business intelligence (Excel, SQL, Tableau, Google Sheets) * Google Workspace (Drive, Docs, Sheets, Slides, Sites, Keys, Gemini) * Microsoft Office (Excel, PowerPoint, Word, SharePoint, Teams) * AI & Search (Google SGE / generative AI results) * Digital Art (Canva, CapCut, Adobe Suites, ProCreate, Blender, TinkerCad, SketchUP, P5.JS).

Core Compliances:
Management * Problem Solving * Creativity & innovation * Empathy & emotional intelligence * Collaboration in hybrid/remote teams * Adaptability (thriving in fast-changing tech & AI-driven workplaces)

Clients:
MLDZ (Oreo) and Pepsi Co (Sabra Hummus

Approximate rate: USD$ 20 per hour

Experience

Creative strategist and multidisciplinary digital practitioner with a background in Emergent Digital Practices and Studio Art from the University of Denver. Combines artistic vision with data-driven media strategy to create work that connects culturally and performs across platforms.

Experienced in paid social planning and execution through a residency at VaynerMedia, contributing to integrated media strategies for brands including Oreo (MLDZ) and Sabra (PepsiCo). Skilled at translating insights into storytelling, blending creative experimentation with measurable impact.

Brings a hybrid skill set spanning social advertising, analytics, digital art, AI tools, and cross-platform content production. Known for collaborative leadership, adaptability in fast-evolving tech environments, and a focus on creating meaningful audience experiences through innovative media.  

Education

Creative strategist and multidisciplinary digital maker grounded in Emergent Digital Practices and Studio Art from the University of Denver. I blend visual storytelling, technology, and data-informed strategy to craft work that resonates culturally and performs across digital spaces.

My projects span sustainable design initiatives, 3D animation, music video production, digital art, and data-driven media experimentation — all rooted in exploring how creativity and technology shape audience experience.
 

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