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Dayna Flenniken

Dayna Flenniken

Outreach/Marketing/Events/Executive Support

Marketing / Advertising / Public Relations

Murfreesboro, Rutherford

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About Dayna Flenniken:

Seeking Opportunities in Community Outreach, Marketing, Event Planning, or Executive Support 

Coordinator or Manager Level
Murfreesboro, TN and Surrounding Areas

I’m a seasoned professional with a deep background in strategic marketing, event planning, nonprofit outreach, and executive administration.

Over the years, I’ve led creative marketing initiatives, coordinated impactful events, and outreach programs that connect people and strengthen communities. 

I bring a unique mix of versatility, creativity, mentoring, and a genuinely fun spirit to everything I do. I thrive in people-centered environments where collaboration, connection, and measurable results matter.

Known for being assured, professional, poised, personable, and action-oriented, I’m proud to bring energy, heart, and strategic insight to every project and team I join.

I’m seeking full-time, in-office roles in the Murfreesboro, TN area, while remaining open to part-time, freelance, remote, or hybrid opportunities. I’m happy to travel as needed.

Let’s connect—I’d love to collaborate or hear about opportunities that align with outreach, events, marketing, or executive support.

Experience

Core strengths

Strategic Marketing & Community Engagement

  • Integrated Marketing Campaigns   
  • Community Engagement & Outreach Strategy
  • Brand Building & Audience Development
  • Database Marketing & Donor Engagement
     

Event Execution & Relationship Management

  • Event Planning & On-Site Coordination/Logistics
  • Vendor & Stakeholder Relations
  • Vendor & Volunteer Coordination

Creative Communications & Public Presence

  • Public Relations & Presentation Skills
  • Content Creation, Proofreading, Copywriting/Editing
  • Promotional Material/Print Management/Direct Mail

Technical & Digital Tools

  • CRM, MS Office, Canva

marketing & event management experience – 1996 to Present

  • Executive Assoc. & Special Events  – National Dance Clubs, Murfreesboro, TN
  • Marketing Manager, Research – Able Software, Costa Mesa, CA
  • VP, Marketing & Events – Red Hat Society, Riverside, CA
  • Senior. Director, Client Services & Production – DMS Marketing, SJC, CA
  • Director, Marketing & Alliance Dev. – Greenwood & Hall, Santa Ana, CA
  • Account Supervisor Client Services – Specialized Marketing Services, Irvine, CA
  • Senior Account Manager – I-MARK Corp., Newport Beach, CA
  • MarCom Manager – AnyLoan.com / New Century Mortgage, Irvine, CA
  • Director of Marketing Services – Buckley/Friedman Marketing, Costa Mesa, CA

Roles included full-cycle marketing strategy, public relations, event management and production across B2B, B2C, and non-profit sectors, client relations, creative and print direction, customer loyalty, direct response, new business sales, and large-scale media buys. 

EDUCATIONAL LEADERSHIP & INSTRUCTION experience – 2009 - 2023

  • Tutorial Classroom/Event Volunteer –  Discipleship Tutorial, Murfreesboro, TN
  • Charter School Facilities Manager – Dehesa Charter, Riverside, CA
  • Educational Event Coordinator – Classical Conversations, Brentwood, TN
  • Classical Conversations Director –  Classical Conversations, Brentwood, TN
  • Classical Conversations Tutor –  Corona, CA, Brentwood, TN

Full-time homeschool educator and program leader; directed community outreach and engagement, school and curriculum branding, organized academic and social events, managed school facilities, and taught in classroom licensed K–12 classical curriculum across seven subjects, including Latin.

Education

EDUCATION

Bachelor of Arts – Mass Communications & Marketing, Menlo College, Atherton, CA

VOLUNTEER LEADERSHIP

  • United Way of South-Central TN, Catalyst Program, 2025 – 2026 (Enrolled)
  • Junior League of Murfreesboro, TN, 2022 – 2025
  • Red Hat Society, Riverside, CA, 2004 – 2009
  • Junior League of Orange County, CA, 1992 – 2004
  • Junior League of Los Angeles, CA, 1991 – 1992
  • Crossway Baptist Women’s Ministry Bunco Chair, TN, 2023 – Present

Davenport Station Community Development, TN, Food Truck Event Director, 2023 – Present

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